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Research May 2026
... Access Insights Already a Gartner client? The server market is experiencing a transformation as fluctuating memory costs and surging AI-optimized server demand reshape technology adoption and expenditure trends. Hyperscalers are prioritizing AI solution investments and enterprise buyers are postponing ...

Analyst(s):   Adrian O'Connell   |   Andrew H Kim
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Research May 2026
... Access Insights Already a Gartner client? Higher education CIOs are under pressure to innovate while reducing costs and improving experience. CIOs can use this research to evaluate AI agent adoption and considerations across security, governance and delivery models to inform investment aligned with desired ...

Analyst(s):   Marlena Brown
Research May 2026
... Access Insights Already a Gartner client? Organizations and government agencies are experiencing disruptive changes, sometimes resulting in a reduced workforce. CIOs and other senior leaders seeking to keep their teams motivated and on task during these transitions must lead with empathy, transparency ...

Analyst(s):   Rob O'Donohue   |   Christie Struckman   |   Shawn Murphy   |   Madelin Santana   |   Jennifer Carter   |   Kevin Smith
Premium Research May 2026
... sets, and robust AI capabilities. High-technology executives who position their technology and tools offerings solely on factors like price, user experience or product roadmaps will not create significant differentiation. Insights at a Glance Issue Impact More Detail Gartner Recommended Reading Gartner ...

Analyst(s):   Arjun Boparai
Research Apr 2026
... client? Unless CHROs strengthen the human dimension of work, AI-led growth can’t be unlocked with the prevalent gaps in skills, understanding and experiences. CHROs can use this guide to identify the right resources and build a human‑powered enterprise to drive stronger business outcomes. Analysis Research ...

Analyst(s):   Kimberly Shells
Premium Research Jun 2024
... prefer a rep-free buying experience, some of them report high purchase regret after self-service digital transactions. Digital marketing leaders can use this research to deploy effective website elements that drive valuable digital interactions and purchases for B2B customers. Gartner Research ...

Analyst(s):   Marketing Research Team
Premium Research Feb 2025
... Organizations should adopt SFA platforms for capturing sales data, optimizing customer engagement and preventing low sales performance. This note guides sales operations leaders to learn from the implementation experiences of their peers shared on Gartner Peer Insights. Overview Peer Lessons Learned ...

Analyst(s):   Peer Contributors
Premium Research Dec 2024
... response protocols at any organization. CCOs can learn from the experience of one utility company that shifted its approach to meet hard-to-reach audiences and mitigate long-term reputational impacts after a severe storm affected customer satisfaction. Gartner Research ...

Analyst(s):   Isabel Fain
... compelling UX design that draws in more customers: Include a search box feature on your website. Make your website mobile-friendly and responsive. Create easy-to-scan web pages. Offer live chat support. Create a positive brand experience and keep customers engaged: Why Customer Engagement Is Important 3. Gather ...
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