... Research Already a Gartner client? Organizations value experience over transactional performance from IT services to increase employee engagement and productivity, but struggle with misconceptions and differing structures when crafting experience-level agreements. This research gives heads of IT SPVM ...
Analyst(s): Karl Rosander | Matt Baldino | Mark Whitehouse | Tom Sieber
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... excel in customer satisfaction 2) embrace customer ease and 3) build and scale enablement and supply chain as a service (SCaaS).” “Gartner data shows that customers are 30% to 40% more likely to repurchase when they feel satisfied from the supply chain experience.” “Delivering a customer experience that ...
... they must be included in the customer decision-making process. Plan how to engage Blockers to minimize or prevent any negative impact on potential purchase decisions. For example, if a Blocker opposes doing business with your company because of a prior negative experience, ask them for honest feedback ...
... increased likelihood of familiarity for targeted customers. When that likelihood is high, the goal should be to enable all buying activities to be conducted digitally, from research to purchase. As the likelihood of familiarity decreases, digital experiences are important, but product leaders should create ...
... Payment technology is experiencing an unprecedented era of change, and staying competitive depends on banks’ technology capabilities. Bank CIOs must adopt a composable payment architecture to effectively support the movement of all types of money in real time. Overview Gartner Recommended Reading Gartner ...
Analyst(s): Thatcher Dunlap | Peter Ryan | Derek Frost
... Essential global industrial IoT platform criteria include specific industry experience, functionality, integration, scalability, user preferences, compliance, cost and vendor support. CIOs can use this Toolkit to make more informed industrial IoT platform purchasing decisions. When to Use Directions ...
... As B2B buyers seek more efficient purchasing, digital experiences must make it easier to navigate catalogs, find products, and decide. This research helps digital commerce leaders use advanced search to improve buying journeys and strengthen sales teams. Overview Introduction Analysis Gartner Recommended ...
... Access Research Already a Gartner client? Marketing leaders face mounting challenges in delivering personalized experiences, driving investment in content, analytics and orchestration tools. Product leaders targeting these buyers should prioritize solutions that enable marketers to meet evolving personalization ...