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Premium Research Feb 2025
... Gartner’s 11th Power of the Profession Supply Chain Innovation Awards spotlight people-led advances in customer/patient innovation, people breakthroughs, process/technology innovation and social impact. CSCOs can learn from our category winners: AB InBev, Boston Scientific, AstraZeneca and Danone. Overview ...

Analyst(s):   Maria Nieradka
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Premium Research Mar 2025
... The go-to-market approach in the manufacturing industry is centered around learning unique customer needs and pain points. Product leaders must build strong relationships with key decision makers and offer comprehensive demonstrations and proof-of-concept trials to showcase product value and impact. ...

Analyst(s):   Brady Barnes   |   Lillian Oyen-Ustad   |   Alexander Hoeppe
Premium Research Jan 2025
... larger system. Software engineers using agile or DevOps should use feature management to enable experimentation, reduce deployment risks and increase customer value delivery. Overview Analysis Guidance Gartner Recommended Reading Gartner Research ...

Analyst(s):   Keith Mann   |   Bill Holz
Premium Research Dec 2024
... Manufacturing customers seek support to hit net-zero targets. Technology and service providers can use this research to broaden sustainable business capabilities, expand service offerings and form collaborative partnerships with manufacturers to help meet those net-zero goals. Overview Introduction ...

Analyst(s):   Kentaro Shikanai   |   Alexander Hoeppe   |   Bettina Tratz-Ryan
Research Jun 2020
... Managing APIs as products aligns APIs with business goals, such as enabling new channels and increasing customer satisfaction, but also brings governance overhead. Application leaders should create the role of API product manager to govern reusable APIs as part of overall digital product management. ...

Analyst(s):   Mark O'Neill
Premium Research Jun 2024
... AI-based offerings in a crowded market. Product leaders must look beyond leading with technology prowess, and create programmatic approaches to drive customer success at scale or at the edge. Overview Analysis Gartner Recommended Reading Gartner Research ...

Analyst(s):   Aakanksha Bansal   |   Annette Zimmermann   |   Vibha Chitkara   |   Nick Ingelbrecht   |   Akhil Singh
Premium Research Feb 2025
... bring greater precision to marketing efforts. Digital marketing leaders can effectively balance findability, relatability and profitability for key customer cohorts by deploying actionable segments. Overview Introduction Analysis Gartner Recommended Reading Note 1: How to Determine the Optimal Number of ...

Analyst(s):   Tunde Kamson   |   Matt Wakeman
Research Dec 2021
... support open source and low-cost wireless connectivity ecosystems. CSP CIOs need to evaluate implications of this blockchain-based incentive model for customer-deployed, 5G CBRS-based hot spots. Gartner Insights Abstract ...

Analyst(s):   Mike Edholm
Research Sep 2020
... pandemic has created a need for new B2B sales tools and sales motions, a trend that Gartner calls virtual selling. To increase sellers’ engagement with customers, application leaders must work with business stakeholders to implement telesales and digital sales rooms. Gartner Insights Abstract ...

Analyst(s):   Theodore (Tad) Travis
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