... interconnected with an enterprise's business model and business processes, all of which are being disrupted by digital technologies. They are not only customer "moments of truth" but also impact the entire organization. These moments are expected to occur more and more frequently as enterprises migrate to ...
Get more from Gartner
Interested in receiving proven business and technology insights, analyst guidance, benchmarks, diagnostics and more? Connect with a Gartner representative to learn more about becoming a Gartner client.
... measurement to analysis, forecasting and optimization. Deployment of advanced analytics technologies will become critical to achieving those aims.
Customer Relationship Management Continues Shifting to the Cloud
In North America, adoption of CRM via the cloud has become commonplace with organizations ...
... that digital disruptors are doing two things: finding new opportunities, and attacking the weakness of incumbents.
"Digital disruptors serve unmet customer demand. They find ways to use excess capacity in the supply chain, exploit new platforms for awareness and marketing, and they also capitalize on ...
... behind digitalization on 25 percent, growth/ market share is a further key priority, followed by complementary focus areas of profit improvement and customer focus (12 and 11 percent respectively).
Banking and investment services CIOs also place a relatively high priority on the globalization of their ...
... Outlook for Privacy 2021 Presented by Nader Henein, VP Analyst, Gartner New privacy laws are being proposed, passed, or struck down on a monthly basis. Customer trust hinges on how organizations handle their data, as consumers are more than likely to go to the competition if they’re not satisfied. In this ...
... abating. Gartner research shows that with economic uncertainties continuing into 2023, marketers will get back to basics with their top priorities being customer acquisition and retention, as well as brand relevance. These factors could be reflected in Super Bowl advertising via greater focus on clear value ...
... as a percentage of revenue) in foundational areas, such as data quality, governance, AI-ready people and change management, compared to those that experience poor outcomes from AI, according to Gartner, Inc., a business and technology insights company. However, a global survey of 353 data and analytics ...
... generation of IT and achieve business outcomes.
Shaped by feedback from CIOs to stay focused on only what is most relevant and useful, the Symposium experience will:
Be structured around mission-critical priorities to solve CIOs’ toughest challenges
Help CIOs rethink traditional roles to lead innovation ...