... Supply chain leaders face the challenge of measuring and improving the customer experience from an operational perspective. This research provides a comprehensive guide to extending supply chain metrics to cover the full CX. Overview Introduction Analysis Gartner Recommended Reading Gartner Research ...
Analyst(s): Michael Dominy
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... Generative AI service deployment is a priority for marketing, sales and customer service leaders. By understanding these functional leaders’ priorities, challenges and targeted outcomes, tech services leaders can design offerings that meet the market’s requirements. Overview Analysis Conclusion Gartner ...
... Customer communities are used to help improve product adoption and can enable revenue growth. This Case Study shows product marketers how to effectively combine data from multiple sources and enlist the support of cross-functional teams to generate insights about community impact. Gartner Research ...
... programming. Applications and software engineering leaders can learn from ratings and reviews by their peers shared on Gartner Peer Insights. Voice of the Customer Segment View Gartner Recommended Reading Methodology Gartner Research ...
... Delivering measurable outcomes in the first 90 days after sale increases retention and customer lifetime value. Tech CEOs need to prioritize seamless integration, user enablement and sustained engagement to minimize time-to-value and drive long-term growth. Overview Introduction Analysis Gartner Recommended ...
... providers prioritize opportunities to generate revenue from existing clients, but their marketing teams often fail to seize them due to lack of access to customer intelligence. Product marketers should analyze service-purchasing patterns to inform strategies aimed at delivering growth. Overview Introduction ...
... Quarterly business reviews should be a vehicle to deepen customer relationships rather than merely reviewing past performance. Revenue and retention leaders should transform QBRs into purpose-driven strategic initiatives, elevating discussions to focus on existing and new business value targets. Overview ...
Analyst(s): Daniel Hawkyard | Michael Maziarka | Maria Marino
... CPaaS is a key technology to address rising enterprise concerns about communications security and compliance, improve customer experience, and drive digital transformation. This note guides chief information officers to learn from ratings and reviews by their peers shared on Gartner Peer Insights. Gartner ...
... Economic headwinds and GenAI are expected to disrupt CRM and customer experience initiatives. When implementing and modernizing CRM and CX applications, technical professionals must assess AI capabilities and adopt proven frameworks to minimize technical debt, drive innovation and improve CX. Scope ...