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Premium Research Aug 2025
... Behavior Survey for the Asia/Pacific (APAC) region. Product leaders planning their go-to-market resource allocations can use the findings to understand customers’ buying approaches and investment priorities. Gartner Research ...

Analyst(s):   Ayelet Heyman   |   Marissa Schmidt
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Premium Research Jul 2025
... is essential for building strategic credibility. Use the resources in this research to strengthen your connections with board members, investors, customers and other internal stakeholders. Action Name Gartner Research ...

Analyst(s):   Annemarie Roussel
Premium Research Jul 2025
... improving productivity. CIOs can use this presentation deck to explore practical applications to strategically tailor agentic AI for enhanced efficiency, customer engagement, and risk mitigation. Overview Gartner Recommended Reading Gartner Research ...

Analyst(s):   Moutusi Sau   |   Lopa Sinha   |   Jasleen Kaur Sindhu
Premium Research Aug 2025
... humans identify entry points to provide intuitive, inclusive experiences, making all buyers feel comfortable, increasing conversions and improving customer relationships. Overview Strategic Planning Assumption Introduction Analysis Gartner Recommended Reading Gartner Research ...

Analyst(s):   Elisabeth Torres-Schulte   |   Jess Walker
Premium Research May 2025
... Unnecessarily complex configurations could get in the way of your Microsoft Dynamics 365 Customer Experience Application implementation. This research will help application architects navigate global deployments while considering complex regulatory, security and user needs. Overview Analysis Recommendations ...

Analyst(s):   Mike Levisay
Premium Research Jun 2025
... Technologies such as AI agents and reasoning models will disrupt how services firms create and capture economic value from their customers. Tech services leaders must pivot approaches to ecosystems, tech enablement and monetization to thrive. Overview Analysis Conclusion Gartner Recommended Reading ...

Analyst(s):   Katie Gove   |   Matthew Brown
Premium Research Jun 2025
... Investments in DSLMs are growing swiftly to enhance customer engagement, automation and personalized insights in tech solutions. Text-focused, productivity-driven use cases present promising opportunities for CIOs to build confidence and trust, thereby accelerating adoption. More Detail Gartner Recommended ...

Analyst(s):   Kanishka Chauhan   |   Alizeh Khare
Premium Research Jul 2025
... knowledge management (KM) processes cannot support many organizations’ conversational GenAI ambitions. This note describes the AI use cases that can help customer service and support leaders create and maintain high-quality knowledge content at scale. More Detail Gartner Recommended Reading Gartner Research ...

Analyst(s):   Kim Hedlin   |   Jennifer MacIntosh
Premium Research Nov 2025
... balance limited IT budget increases for 2026 with aggressive investment in AI technologies — focusing on cost reduction, employee productivity, and customer experience improvements. Product leaders must align their insurance offerings to these priorities to capture CIO spending. Gartner Research ...

Analyst(s):   James Ingham   |   Kimberly Harris-Ferrante
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