... Gartner Analyst Sr Director Analyst Thomas Murphy advises software engineering leaders on how to effectively utilize collaborative practices to drive customer value. He specializes in DevOps and the use of generative AI for software quality and application development. His research covers culture and practices ...
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... GenAI, and Agentic AI use cases and adoption in retail and across industries. The centerpiece of my coverage is on the future consumer industries and customer behavioral modeling. Mr. Hetu is an expert in the transformation of core solutions in the age of AI. Prior to joining Gartner, Mr. Hetu's industry ...
... Digital commerce integrates marketing, sales channels, and technology to drive customer acquisition and sales growth. CMOs can use this guide to help them lead digital commerce demand generation and collaborate with C-suite peers to influence their strategies that impact marketing efforts. Analysis ...
... methods. To optimize conversion rates, digital commerce leaders should choose guided selling strategies and UX options that fit their products and customer intent. Overview Strategic Planning Assumptions Introduction Analysis Gartner Recommended Reading Gartner Research ...
Analyst(s): Mike Lowndes | Sandy Shen | Aditya Vasudevan
... Customer service and support leaders often struggle to persuade senior leaders and peers to act on service insights — even when they have the supporting data. To effectively advocate for service priorities and ensure success in driving change, service leaders must master storytelling techniques. Overview ...
... Cost optimization in logistics is overly focused on short-term operational cost-cutting. This approach chokes innovation, growth, and customer service. Logistics leaders should use this research to drive cost optimization programs to fuel growth and deliver a high-performing logistics organization. ...
... by 2033, many will supervise bots. Success depends on upskilling teams and redefining metrics to harness the combined strengths of humans and AI in customer service. Gartner Research ...
Analyst(s): Emily Potosky | Lauren Villeneuve | Christopher Sladdin
... cost-to-serve (CTS) outcomes. By reducing variability in warehouse operations, logistics leaders can optimize resource utilization, deliver greater customer value, and safeguard profitability. Insights at a Glance Impact Brief Actions and Cautions How to Execute Success Measures Gartner Recommended Reading ...
... CSCOs need to develop an AI-ready operating model by preparing for capabilities that can improve decision making, optimize operations and personalize customer interactions. Overview Introduction Analysis Gartner Recommended Reading Gartner Research ...