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Premium Research Feb 2024
... Digital commerce platforms enable customers to purchase goods and services through an interactive and usually self-service experience. Digital commerce leaders can learn from the implementation experience of their peers shared on Gartner Peer Insights. Overview Peer Lessons Learned Gartner Recommended ...

Analyst(s):   Peer Contributors
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Research Jan 2024
... ideas into valuable solutions. To ensure that product development efforts are effective, product managers must systematically prioritize product and customer experience investments. Scope Analysis Topics Suggested First Steps Essential Reading Gartner Research ...

Analyst(s):   Brian Doherty
Premium Research Feb 2024
... incorporating strategies to include GenAI that will unleash increased potential to transform. GenAI provides the basis for new services that unlock improved customer experiences and productivity-enhancing capabilities. Contributors Gartner Research ...

Analyst(s):   Chuck Thomas
Premium Research May 2024
... Product managers’ role has evolved to be more strategic and customer-centric rather than being just engineering-focused. Product management teams looking to recruit product managers can use this guide to understand the latest role description, in-demand skills, adjacent roles and salaries. Gartner Research ...

Analyst(s):   Vivek Tomar   |   Chris Meering   |   Ritesh Srivastava
Premium Research Oct 2024
... Salesforce is increasingly auditing customers’ excess use of product allocations, data storage limitations, and restricted use licenses to drive monetization efforts. This research helps sourcing, procurement and vendor management leaders take steps to minimize cost and reduce risk. More Detail Gartner ...

Analyst(s):   Simon Whight   |   Rebecca Martin   |   Hannah Decker   |   Monica Baranwal
Premium Research Aug 2024
... to Value: The Gartner Marketing and Product Management Podcast, Gartner experts give you key insights and strategic advice so you can quickly gain customer value and competitive advantage. Analysis Research Highlights Gartner Research ...

Analyst(s):   Craig Lowery   |   Clifton Gilley   |   Jill Silva-Braga   |   Todd Berkowitz
Premium Research Nov 2024
... to align people, processes and technology across a commercial coalition. This research provides best practices for implementing RevOps to enhance customer experiences and revenue outcomes. Analysis Research Highlights Gartner Research ...

Analyst(s):   Rachael Buchler   |   Tyler Huguley   |   Steve Rietberg
Premium Research Feb 2025
... their teams should use this diagnostic survey to see where their procurement organization stands with their most strategic suppliers and become a customer of choice. Overview About the Tool and Its Results Directions for Use Gartner Recommended Reading Gartner Research ...

Analyst(s):   Procurement Research Team
Research Feb 2025
... Access Research Already a Gartner client? Insurance CIOs view compliance, improving customer experience and growing revenue as critical outcomes of their technology investments. Product leaders must factor insurance CIO priorities into their insurance go-to-market strategy. Overview Data Insights Gartner ...

Analyst(s):   Kimberly Harris-Ferrante   |   James Ingham
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