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Premium Research Aug 2024
... strategies. This case study highlights the need to combine product-led tactics with sales-led interactions to enhance business outcomes and attract customers. Case Overview Gartner Recommended Reading Gartner Recommended Reading Gartner Recommended Reading Gar (Optiona (Optiona Internal Only — This section ...

Analyst(s):   David Yockelson
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Research Aug 2024
... Access Research Already a Gartner client? Many customers negotiating S/4HANA and RISE contracts overlook Digital Access or underbuy licenses, creating audit and cost risk. Sourcing, procurement and vendor management leaders should leverage this research to negotiate proportional licensing fees and strategically ...

Analyst(s):   Jan Cook   |   Calum McDonald   |   Ishan Anand
Premium Research Feb 2024
... As digital buying becomes more common, chief sales officers are turning to digital sales rooms to increase seller-customer engagement that drives increased revenue. Use this Market Guide to learn about the current market for DSRs, the types of vendors involved and the market’s direction. Overview Strategic ...

Analyst(s):   Tom Cosgrove   |   Melissa Hilbert   |   Varun Agarwal
Premium Research Jan 2024
... POS applications anchor unified commerce platforms for a seamless customer experience across retailer touchpoints. Retail CIOs should use this research and accompanying companion tool to understand the market dynamics and Tier 1 vendor capabilities for unified retail commerce. Overview Market Definition ...

Analyst(s):   Max Panther Hammond
Premium Research Jan 2024
... POS applications anchor unified commerce platforms for a seamless customer experience across retailer touchpoints. Retail CIOs should use this research and accompanying companion tool to understand the market dynamics and Tier 2 vendor capabilities for unified retail commerce. Overview Market Definition ...

Analyst(s):   Max Panther Hammond
Research Dec 2024
... evaluate SRE tooling for its ability to deliver and optimize service-level indicators and service-level objectives that are focused on business and customer experience. Overview Strategic Planning Assumption Market Definition Market Description Market Direction Market Analysis Representative Vendors Market ...

Analyst(s):   Chris Saunderson   |   Manjunath Bhat   |   Hassan Ennaciri   |   Daniel Betts   |   George Spafford
Research Apr 2025
... Access Research Already a Gartner client? Cloud providers, beyond hyperscalers, are competing in markets by focusing on customer challenges not fully addressed by hyperscalers. We review the market for specialty cloud infrastructure and platform services, and offer guidance to I&O leaders on when to ...

Analyst(s):   Alessandro Galimberti   |   Elaine Zhang   |   Dennis Smith
Premium Research Apr 2025
... Planning Assumption Introduction Analysis Gartner Recommended Reading Note 1: Data Management Software Market Segmentation Note 2: DPM Role Will Have Customer-Facing Elements in the Long Term Gartner Research ...

Analyst(s):   Sharat Menon   |   Ehtisham Zaidi   |   Robert Thanaraj
Premium Research Feb 2025
... Real-time transportation visibility continues to be a key priority for shippers, logistics providers and their customers. Supply chain technology leaders can use this research to gain insight on current market trends and vendors in the real-time transportation visibility platform market. Market Definition ...

Analyst(s):   Carly West   |   Nathan Lease   |   Oscar Sanchez Duran
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