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... different analytics toolsets for my marketing data and analytics team? How do I approach implementing and utilizing a data layer to improve my marketing data and analytics? How do I approach building a measurement framework for marketing analytics? Marketing Budgets, Data and Analytics BA Interactive Multimedia ...
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Premium Research Aug 2026
... CDAOs must redesign data governance from a control-centric function into a system that actively enables trusted AI at scale. With more GenAI and autonomous agents, legacy governance models are becoming a primary constraint, slowing deployment, increasing risk exposure, and limiting AI value. Insights ...

Analyst(s):   Cameron Roche   |   Dalia Naguib   |   Ray Collins
Research Jul 2026
... Access Insights Already a Gartner client? Critical perspective and insight from Rachel O’Farrell, Director Analyst. Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Rachel O'Farrell
Announcement August 01 2023
... Identifies Top Trends Shaping the Future of Data Science and Machine Learning Analysts Explore Industry Trends at Gartner Data & Analytics Summit in Sydney, July 31 – August 1 Gartner, Inc. today highlighted the top trends impacting the future of data science and machine learning (DSML) as the industry ...
Premium Research May 2026
... Attempts to assign master data to a single owner fail to acknowledge the collaboration required to set, enforce and adhere to master data policies. D&A leaders must instead focus on three key areas where control is exercised over master data to assign appropriate accountability and decision rights. ...

Analyst(s):   Stephen Kennedy   |   Divya Radhakrishnan   |   Sally Parker
Research July 29 2025
... Top 10 Life Science Supply Chain report for industry data and insights from the Gartner Supply Chain Top 25 research. Explore the ranked list of top life science companies Discover key trends impacting future supply chain strategy and leadership Benchmark against peers in the life science industry to ...
Premium Research Jun 2026
... To equip AI leaders with the resources to build a roadmap for preparing their organizations for AI from a data perspective, so they can assess, prioritize and advance data readiness. Outcome Suggested Partners Step 1 Step 2 Step 3 Gartner Insights Abstract ...

Analyst(s):   Rachel Longhurst   |   Birgi Tamersoy
Premium Research Aug 2026
... Architecture Use Cases Architecture Diagram Architecture Capabilities & Components Data Ingestion Data Transformation Data Store Data Delivery Data Quality Key Architecture Principles & Patterns Key Architecture Recommendations Contributors Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Scot Kim   |   Emil Berthelsen   |   Sudip Pattanayak   |   Avinash Dev Nagumanthri
Research Apr 2026
... Gartner client? Traditional data quality practices are inadequate for meeting the dynamic, continuous, and trusted data demands of AI systems. D&A leaders must prioritize comprehensive augmented data quality solutions to architect AI-ready data and ensure the continuous quality of data. Insights at a Glance ...

Analyst(s):   Divya Radhakrishnan
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