... boost productivity and resilience despite labor shortages and fragmented systems. This research shows how emerging AI innovations connect operations and data for better execution and what CSCOs should consider when evaluating vendors. Insights at a Glance Innovation Storyline Vendor Innovations Gartner Recommended ...
Analyst(s): Tess Frenzel | Caleb Thomson | Vas Plessas
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... Marketing operations is a strategic role that orchestrates technology, data, and workflow processes to drive operational excellence within marketing. CMOs can leverage this research to hire leaders who seamlessly integrate these components and guide marketing teams toward AI-driven innovation, maximizing ...
... them as enterprise-governed, value-generating assets. This deck gives CIOs what they need to make that case: cap autonomy, govern continuously, fix data and identity first, redesign work before automating, and measure outcomes and trust together. When to Use Gartner Recommended Reading Gartner Insights ...
Analyst(s): Haritha Khandabattu | Kristen Richardson
... Quantum computing is entering the “quantum advantage” era for specific use cases. Software engineering leaders should work with data scientists and researchers to identify potential quantum use cases and start building quantum skills in their teams. Insights at a Glance Issue Impact More Detail Acronym ...
... must use AI to reengineer workflows and modernize integrations for agentic consumers and avoid amplifying technical debt, operational complexity and data inconsistencies with AI in legacy workflows. Insights at a Glance Strategic Planning Assumption Issue Impact More Detail Gartner Recommended Reading ...
... Decentralized analytics has led to rampant metric inconsistency. Data and analytics leaders must increase metric consistency and trust by treating key metrics as analytic products, applying life cycle management, certifying content, and offering a user-friendly catalog to enable better decisions. Insights ...
Analyst(s): Edgar Macari | Christopher Long | Kurt Schlegel
... Access Insights Already a Gartner client? Enterprise WANs must evolve to support AI data traffic patterns and performance requirements, such as latency and packet loss. Agentic AI for cost efficiency and more autonomous operations, and delivery models that guarantee dependability, security, and agility ...
... Already a Gartner client? Agentic AI promises transformative enterprise productivity, but scalability is severely bottlenecked by agent sprawl, fragmented data, complex integrations, and security risks. Product leaders must implement orchestration layers with behavioral guardrails to deploy agentic AI safely ...
Analyst(s): Alfredo Ramirez IV | Ethan Cai | Christine Tenneson | Aakanksha Bansal | Kiumarse Zamanian
... diminishing Meta’s paid ad appeal. CMOs must diversify away from paid interruption and into creator-led recommendations, organic discovery, and first-party data collection. Insights at a Glance Issue Impact Implications Gartner Recommended Reading Gartner Insights Abstract ...