... Over 80% of CEOs are making digital business transformation a top priority. Top enterprise architecture and technology innovation leaders follow eight steps to reposition their function to enable digital initiatives and teams with the tools, technologies, autonomy and guidance needed to succeed. Recommended ...
Analyst(s): Enterprise Architecture Research Team
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... Digital marketing performance is key to achieving growth, but as best practices constantly shift, a best-in-class strategy eludes most CMOs. Use this research to understand MarOps, brand governance and cross-channel activation strategies that digitally mature brands use to outperform their peers. Overview ...
... potential to transform retail and wholesale, but results so far have been mixed. CIOs can use this research to assess their digital capabilities. They can then complete Gartner’s Digital Execution Scorecard to generate benchmarks that show how they compare against their peers. Overview Data Insights Gartner ...
Analyst(s): Jonathan Kutner | Ephraim Baron | Stewart Buchanan | Jack Polizzi
... were once outsourced. But customers now expect on-time delivery and frequent communication updates. PostNord brought digital competencies inhouse and hired developers to build digital delivery systems to improve customer service. Case Study Changing the Culture Hiring the Best and Brightest Gartner Insights ...
Analyst(s): Jan-Martin Lowendahl | Andy Rowsell-Jones | Tomas Nielsen | Chris Howard | Jennifer Mitchell
... leaders want to follow the trend toward “digital transformation,” but most are unsuccessful due to the breadth of what transformation entails and who ultimately needs to lead it. This research clarifies the leadership that is required to define and truly deliver digital expectations. Overview Introduction ...
... organizations are striving to adapt their culture to accelerate their digital journey. CIOs can use this tool to identify the necessary culture changes to ensure their team’s behaviors are well-aligned to their enterprise’s digital ambition. Overview Directions for Use Recommended by the Authors Gartner ...
Analyst(s): Christie Struckman | Kristin Moyer | Rob O'Donohue | Daniel Sanchez Reina
... Access Research Already a Gartner client? As CSPs evolve their operating models for digital business or embark on a journey like techco, CIOs need to continually assess their operating model and transformation initiatives through appropriate KPIs and benchmark themselves with their industry peers. Overview ...
... 1E provides greater go-to-market and investment opportunities for this Leader in the Magic Quadrant for Digital Employee Experience Management Tools. This update helps end-user services and digital workplace leaders understand the impact of the acquisition. Key Background Considerations for Technology ...
... research guides startup tech CEOs in creating an authentic and engaging digital presence to drive recruitment and foster human connection amid AI-generated content. Overview Introduction Analysis Gartner Recommended Reading Note 1: Digital Presence Analysis Gartner Research ...