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Premium Research Sep 2024
... stagnant consumer spending challenge monobrand retailers’ digital marketing efforts and performance. Monobrand retail CMOs can use this research to understand current customer shopping behaviors and stay ahead of industry trends through improved digital aptitude. Introduction Analysis Contributors Gartner ...

Analyst(s):   Kassi Socha
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Research Mar 2021
... CIOs can raise the value of their companies’ physical products by connecting them with digital experiences. They can inspire and update their organizations by presenting this research with an overview of what digital + product is, along with real-world examples. Gartner Insights Abstract ...

Analyst(s):   Ellen Eichhorn   |   Michelle Duerst
Premium Research May 2024
... Defending brand positioning and rethinking multichannel digital marketing execution as luxury retail market growth in North America slows is an important task for CMOs. Use this research to learn about digital trends that inform the luxury retail industry’s future and the resulting implications. Introduction ...

Analyst(s):   Matt Moorut   |   Kassi Socha
Premium Research Jan 2025
... Digital commerce is a critical revenue driver, yet some marketing and sales teams are facing diminishing stakeholder excitement and focus. Digital commerce leaders need to reinvigorate e-commerce enthusiasm by developing innovative strategies that deliver profitable growth. Scope Analysis Topics Suggested ...

Analyst(s):   Ant Duffin
Premium Research Feb 2024
... Healthcare IT is undergoing a digital reformation and CIOs are driven by the need to improve efficiency, quality and care. The cloud and digital health platform enable healthcare to innovate — leveraging data, analytics and AI to deliver better outcomes for patients and stakeholders. Session Description ...

Analyst(s):   Andrew Meyer
Premium Research Apr 2025
... As luxury retail brands navigate uncertainty, CMOs and their teams must protect their digital commerce and advertising investments to drive growth. Use this research to learn what digital trends are affecting the luxury retail industry and how these trends impact future strategy. Introduction Analysis ...

Analyst(s):   Kassi Socha
Research Jan 2020
... analyze digital ecosystems. Executive leaders can use this framework to identify business opportunities and threats. Use the findings to determine the best strategy to achieve new value creation, delivery and capture. Analysis Use the Analogy of a Business Model to Describe a Digital Ecosystem Digital Ecosystem ...

Analyst(s):   Fabio Chesini   |   Hung LeHong   |   Richard Hunter
Premium Research Sep 2025
... Healthcare and life sciences organizations are finding new ways to use AI, such as GenAI and agentic AI, and digital twins to address challenges and innovate. This presentation showcases use-case examples from Gartner’s 2025 Eye on Innovation Awards that demonstrate how these technologies support organizations ...

Analyst(s):   Faith Adams
Article April 22 2026
... deployment as adoption and effectiveness grow. What to do next to lead the shift to AI-first finance AI has ushered in the biggest transformation to finance since the digital spreadsheet, requiring CFOs to act as catalysts for fundamental change by leading the shift from legacy systems and mindsets to an ...
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