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Premium Research Sep 2024
... This Infographic provides an overview of democratized digital delivery, how it impacts the IT organization and the actions IT leaders must take now (or in the near term) to create the building blocks for successful business-led IT delivery. Overview Gartner Recommended Reading Gartner Research ...

Analyst(s):   Allison Adams   |   Auria Asadsangabi   |   Shilpa Pental   |   Gregory Murray   |   Max Goss   |   Tom Cipolla   |   Jamie Heyes
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Premium Research Nov 2024
... Chris Howard and Michelle DeClue parse out how to define a customer, what makes a digital twin and how the relationship between the two could revolutionize the customer experience — from predicted actions and reduced friction to enhanced personalized experiences. Gartner Recommended Reading Gartner Research ...

Analyst(s):   Chris Howard   |   Michelle DeClue
Premium Research Apr 2025
... No-code agent builders democratize and accelerate AI agent creation, empowering more workers to build them. Digital workplace leaders can leverage the insights in this downloadable presentation to better understand how to use NCABs for driving innovation and agility. Overview Gartner Recommended Reading ...

Analyst(s):   Sohail Majumdar   |   Joe Mariano   |   Jason Wong
Research Jan 2017
... According to Managing Director of IT Jason Mason, the Great Recession hit Hanley Wood hard. Sales became stagnant. To recover, the company adopted a “digital first” strategy. Case Study Rebuilding Through the Recession Success on a Shoestring Budget Exploiting the “Small Advantage” Gartner Insights Abstract ...

Analyst(s):   Heather Colella   |   Ansgar Schulte
Premium Research Jan 2024
... This research presents Index and category performance insights from Gartner’s 2023 Food and Beverage Digital IQ Index. CMOs should use this as a resource to better understand and benchmark performance against industry peers and category leaders. Index Performance Category Performance Gartner Recommended ...

Analyst(s):   Nikhil Sharma   |   Noam Dorros   |   Shubham Tayal
Premium Research Oct 2024
... Breaches via APIs can undermine a technology provider’s entire portfolio by suggesting incompetence, negligence, or carelessness. Digital product managers can improve the success of their platforms by making API security an integral part of their design, testing and operations. Overview Introduction ...

Analyst(s):   Mark Wah   |   Nicholas Carter
Premium Research Jan 2024
... to streamline and improve marketing from planning to measurement. CMOs can use this research to understand how ad tech platforms use AI to improve digital marketing campaigns. Overview Introduction Impacts and Recommendations Gartner Recommended Reading Gartner Research ...

Analyst(s):   Mike Froggatt
Premium Research Feb 2025
... Traditional siloed product development results in redundancy, inefficient resource use and inconsistent user experience across the product portfolio. Digital product managers must lead with composable thinking to boost adaptability, scale development and reduce time to market to meet evolving needs. Overview ...

Analyst(s):   Tracy Tsai
Premium Research Feb 2025
... diverse interests and conflicting priorities, often obstructs high-quality purchasing decisions. This toolkit helps sales enablement leaders craft digital content that empowers buyers to complete key tasks and streamline critical purchase decisions. When to Use Directions for Use Gartner Research ...

Analyst(s):   Shiela Rahimian
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