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Premium Research Apr 2025
... value and address customer pain points. Product marketers should identify and prioritize use cases and collaborate with other teams to refine go-to-market strategies. Overview Analysis Gartner Recommended Reading Gartner Research ...

Analyst(s):   Manav Jain
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Premium Research Apr 2025
... When pivoting to markets with higher growth and more complex use cases, tech providers find it difficult to capture increased value with legacy pricing models. Product managers can pursue these growth opportunities using pricing models based on proprietary metrics or value categorization. Overview Analysis ...

Analyst(s):   Ron Burns   |   Naresh Singh
Premium Research Apr 2025
... provides industry fundamentals for product leaders seeking to enter or expand a new product(s) or service(s) into the U.S. state and local government market. Gartner Research ...

Analyst(s):   Todd Kimbriel   |   Rishi Sood
Premium Research Jan 2025
... This research equips technology and service providers that address the power and utilities market with a graphical outlook of the IT spend forecast for 2025 and beyond, based on the latest available Gartner vertical industry forecast data. TSPs can use it to aid planning and strategy activities. Gartner ...

Analyst(s):   Gregor Petri   |   Nicole Foust   |   Inna Agamirzian
Premium Research Jan 2025
... This research equips technology and service providers that address the insurance market with a graphical outlook of the IT spend forecast for 2025 and beyond, based on the latest available (3Q24) Gartner vertical industry forecast data. TSPs can use it to aid planning and strategy activities. Gartner ...

Analyst(s):   Gregor Petri   |   Inna Agamirzian   |   James Ingham
Premium Research Feb 2025
... A strategy for generative AI (GenAI) adoption, and drive data culture and literacy. Product leaders can use this presentation to align their go-to-market strategies effectively. Gartner Research ...

Analyst(s):   Tech Buying Behavior Research Team
Premium Research Feb 2025
... transformation of each opportunity. Strategy leaders will learn to effectively run a broad range of assessments and discussions associated with new market evaluation. Session Description Gartner Recommended Reading Gartner Research ...

Analyst(s):   Ana Guerra
Premium Research Feb 2025
... AI and AI powered agents are affecting the iPaaS, API Management and API markets significantly, providing new growth opportunities for vendors and consumers alike. Product managers can join this webinar to gain latest insights on iPaaS and API management. About the Speaker Session Description Gartner ...

Analyst(s):   John Santoro   |   Nicholas Carter
Premium Research May 2025
... behaviors and prioritized client requirements will fail to be shortlisted by buyers in India. Cybersecurity spending is accelerating rapidly in the Indian market, with the highest growth in managed security services, specifically MDRs and SecOps. Overview Gartner Recommended Reading Gartner Research ...

Analyst(s):   Naresh Singh   |   Apeksha Kaushik
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