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Premium Research May 2025
... This guide provides practical resources to help HRBPs strengthen the six foundational competencies that define success in their role. HRBPs can use this collection to build the competencies needed to drive strategic impact in their business unit. Analysis Research Highlights Gartner Recommended Reading ...

Analyst(s):   Kirti Singhal
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Research May 2026
... Access Insights Already a Gartner client? AI Factories are a key factor in AWS’ position in the distributed AI cloud market. Other providers should similarly recognize and address the surge in sovereign-grade demand and enable the orchestration of domain-specific AI across distributed locations or miss ...

Analyst(s):   Arup Roy   |   Jimmy Chuang
Research Jun 2026
... Access Insights Already a Gartner client? Market boundaries in tech services are dissolving as hyperscalers, AI-native firms, and clients themselves compete for the same value. Providers that do not reposition themselves in this converged ecosystem risk being disintermediated, displaced, or rendered ...

Analyst(s):   Chrissy Healey   |   Matthew Goldman   |   Ted Chamberlin
Premium Research Aug 2025
... communications technology (“commstech”) to create and distribute content, coordinate workflows, and measure impact. Use this unbiased, comprehensive guide of the evolving commstech ecosystem to make smarter technology and resourcing decisions for efficiency and impact. Overview Conclusion Contributors ...

Analyst(s):   Adam Herold   |   Amber Boyes
Guide December 07 2022
... Downloads/Webinars Conferences for Executive Leaders Attend a live Gartner BuySmart™ Demo. Already a Gartner client? Use your existing login to access BuySmart. For executives and their teams Downloads/Webinars Attend a live Gartner BuySmart™ Demo.™ Already a Gartner client? Use your existing login to a ...
Research Jun 2025
... Access Insights Already a Gartner client? In 2024, the enterprise SaaS market expanded by 16.7%, reaching $218.5 billion, with CRM accounting for 51.4% of the revenue. Microsoft, Salesforce and SAP led the market with the highest shares, demonstrating their capacity for adaptation and innovation in the ...

Analyst(s):   Chris Pang   |   Mudit Sharma   |   Akshita Joshi   |   Kanchi Bindal   |   Julian Poulter   |   Balaji Abbabatulla
Premium Research Aug 2025
... other components such as deep customer insight, clear strategy, clean data, diverse content and robust experiments are also critical to success. This guide helps CMOs prevent wasted resources and act on key personalization enablers. Analysis Research Highlights Gartner Recommended Reading Gartner Research ...

Analyst(s):   Janine Kanters
Premium Research Jul 2025
... evolving, and a robust AI strategy allows CIOs to adapt to new technologies, align AI initiatives with business goals, and drive innovation. The Reference Guide for AI Strategy provides CIOs with resources to craft and effectively execute on AI strategy. Overview Why This Matters Analysis Next Steps Notes Gartner ...

Analyst(s):   Aviral Vyas   |   Frances Karamouzis   |   Hung LeHong   |   Rita Sallam   |   Maheen Ahmad   |   Whit Andrews   |   Nate Suda
Article November 25 2025
... Sales Performance Metrics to Guide Your Team Comparative performance metrics can illuminate a sales team’s strengths and weaknesses — and help chief sales officers understand why top performers win. By Steve Rietberg | April 14, 2025 Sales performance metrics are a guiding light for CSOs Too often, chief ...
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