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Premium Research Sep 2026
... Multitrillion-dollar write-downs of AI infrastructure are likely, but not imminent. The provider consolidation, pricing volatility, and changing AI economics likely to follow should be the primary concern to product managers. Design products that remain viable under higher AI costs, fewer provider c ...

Analyst(s):   John Lovelock   |   Mark McDonald   |   Will Sommer
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Premium Research Jan 2026
... provides a schedule of Gartner’s regularly updated forecast and market share data publications. Users can browse this report to see documents by publication month, geographical coverage, methodology guides and a list of upcoming changes to market coverage. When to Use Gartner Recommended Reading Gartner Insights ...

Analyst(s):   Susanna Silvennoinen
Premium Research Jul 2026
... As AI reshapes HR work ownership, HRBPs need clarity on how their role should evolve. This tool helps HRBPs assess their current portfolio against Gartner’s future ownership model and get recommendations on what to elevate, shift, monitor or build for their future work portfolio. When to Use Direction ...

Analyst(s):   Satyanshu Sapra   |   Abhinandan Sood
Premium Research May 2026
... CIOs should frame cyber debt as a strategic lever, not just tech cleanup. It reflects deliberate trade-offs in governance, structural and organizational debt. Manage good, bad and ugly debt to cut cyber regret, accelerate growth and pursue AI safely. Insights at a Glance Issue Impact More Detail Gartner ...

Analyst(s):   Meghna Joshi   |   Paul Proctor   |   Remi Gulzar
Premium Research Jul 2026
... As AI reshapes work, HRBPs and business leaders who default to hiring and upskilling for talent needs compromise speed and cost-efficiency. This research helps HRBPs apply a bot-first approach and optimize build, buy and borrow decisions to close skills gaps and improve business outcomes. Insights at ...

Analyst(s):   Amrita Puniani
Premium Research Aug 2026
... AI costs extend beyond models, tokens and infrastructure. CIOs must identify the technology, people and process drivers that shape total AI cost and influence architecture, governance, reuse and scaling decisions. Insights at a Glance Issue Impact Implications Contributors Gartner Recommended Reading Gartn ...

Analyst(s):   Lauren Wheatley   |   Akanksha Pandey   |   Chris Ganly   |   Nate Suda
... showcasing peer-tested strategies and measurable outcomes · Magic Quadrants and Market Guides for smarter tech decisions · Enterprise leadership insights to enhance C-suite collaboration Decision tools Get benchmarks, assessments and guides to drive stronger performance. Must-attend events Gartner Marketing ...
Premium Research Feb 2023
... Identification of groups of ideal customers for your product or service is at the heart of market segmentation efforts. To win in competitive markets, technology and service providers should use this research to more effectively define target segments and focus their sales and marketing efforts. Overview ...

Analyst(s):   Derry Finkeldey   |   Molly Beams   |   Suzanne White
Research Aug 2026
... regulation, licensing, and permitting solutions. Emerging AI innovations are modernizing this market, impacting efficiency and customer experience. Insights at a Glance Market Outlook Current Market Landscape Market Definition Example Vendors Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Peter Stubbs   |   Rishi Sood
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