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Premium Research Mar 2025
... Understanding buyer trends is crucial for product managers who need to navigate the competitive DBMS market. By addressing general and specific market trends, along with vertical and geographical buyer preferences, product managers can create strategies to enhance attractiveness and satisfaction. Overview ...

Analyst(s):   Robin Schumacher
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Premium Research Oct 2024
... product managers have historically leveraged tech enhancements as their primary growth catalyst. But 2023 market share data reveals that supporting cloud-native personas, supporting PLG and SLG go-to-market strategies, and investing in ecosystem support yielded outsized growth. Overview Analysis Gartner Recommended ...

Analyst(s):   Colin Fletcher
Premium Research Jun 2024
... intelligent applications, underlying AI technology and the broader market, creating new risks and opportunities. This research highlights the importance of product leaders acting quickly to ensure differentiation and value delivery as GenAI market impact evolves. Strategic Planning Assumptions Analysis Research ...

Analyst(s):   Danielle Casey
Blog Post September 25 2019
... Meet Kelsey Dornfeld, Market Research Specialist on the Gartner Digital Markets team, who works in our Arlington office. Below, she shares why she joined the Gartner team and how she is able to explore her passion for research and learning through her work. Prior to joining Gartner, I earned ...
Research Sep 2024
... and sustainable practices and offering green products and services, CSP product leaders can create market differentiation, attract new customers and generate new revenue streams. Overview Introduction Market Trend Gartner Recommended Reading Gartner Research ...

Analyst(s):   Susan Welsh de Grimaldo   |   Khurram Shahzad
Research Sep 2023
... Access Insights Already a Gartner client? The SATS market revenue is expected to reach $44.7 billion in 2023, with a growth of 1.1%. In 2024, the SATS market will grow by 12.1% to reach $50.1 billion, and through 2027, the market will grow at a CAGR of 5.6% to reach $58.1 billion. Table of Contents ...

Analyst(s):   Lily Li
Research Apr 2026
... content purposes. Market Definition/Description Magic Quadrant Vendor Strengths and Cautions Box DocuWare Doxis Dropbox d.velop Google Hyland IBM Intalio Laserfiche M-Files Microsoft Newgen Objective OpenText Zoho Inclusion and Exclusion Criteria Evaluation Criteria Context Market Overview Gartner Recommended ...

Analyst(s):   Tim Nelms   |   Rachel O'Farrell   |   Marko Sillanpaa   |   Jed Cawthorne   |   Stephen Emmott
Research Mar 2026
... and business objectives. Market Definition/Description Magic Quadrant Vendor Strengths and Cautions Alchemer Concentrix Medallia Pisano Press Ganey Forsta Qualtrics QuestionPro Revuze SMG Sprinklr Verint XEBO.ai Inclusion and Exclusion Criteria Evaluation Criteria Context Market Overview Gartner Recommended ...

Analyst(s):   Brad Fager   |   Michael Maziarka   |   Deborah Alvord   |   Maria Marino   |   Chad Storlie
Research Apr 2026
... agentic AI. Strategic Planning Assumptions Market Definition/Description Magic Quadrant Vendor Strengths and Cautions Adobe Aprimo Contently CoSchedule HubSpot Optimizely Sitecore Sprinklr Storyteq Inclusion and Exclusion Criteria Evaluation Criteria Context Market Overview Gartner Recommended Reading Evaluation ...

Analyst(s):   Jeff Cohen   |   Jess Walker   |   Rene Cizio
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