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Research Aug 2017
... expectations heighten, modern CMOs are expected to lead and support innovation across products, programs, experiences and business models. Use our research to guide your innovation efforts, defend your brand franchises and create new sources of competitive advantage. Scope Analysis Top Challenges and How Gartner ...

Analyst(s):   Jake Sorofman   |   Christopher Ross
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Research Jan 2017
... expectations heighten, modern CMOs are expected to lead and support innovation across products, programs, experiences and business models. Use our research to guide your innovation efforts, defend your brand franchises and create new sources of competitive advantage. Scope Analysis Top Challenges and How Gartner ...

Analyst(s):   Jake Sorofman   |   Christopher Ross
Premium Research Jul 2025
... Vulnerability assessment solutions identify and mitigate enterprise risks by evaluating, prioritizing and addressing security vulnerabilities. This note guides security operations leaders to learn from ratings and reviews by their peers shared on Gartner Peer Insights. Gartner Recommended Reading Methodology ...

Analyst(s):   Peer Contributors
Premium Research Aug 2025
... CSCOs must address rising pressure to boost supply chain productivity and support growth amid rapid AI development. This research guides CSCOs in crafting an integrated roadmap to achieve autonomous, AI-enabled supply chains. Overview Introduction Analysis Gartner Recommended Reading Gartner Research ...

Analyst(s):   Pierfrancesco Manenti
Premium Research Oct 2025
... services firms. CIOs can use this presentation to understand how asset management, wealth management and investment firms practically use AI agents, and guide their strategic AI roadmap. Gartner Research ...

Analyst(s):   Priyanka Shukla
Premium Research Nov 2025
... This guide helps CPOs and procurement leaders align data goals with strategy, select impactful use cases, enhance data quality, and embed analytics. It offers actionable steps and research for AI readiness, supporting coordination across procurement and D&A teams. Gartner Research ...

Analyst(s):   Martin Shreffler
Premium Research Jun 2025
... Executive leaders can use this framework to help guide their mode-of-entry decision making for strategic priorities — whether to build from within, to acquire them or to partner with growth prospects. When to Use Gartner Recommended Reading Gartner Research ...

Analyst(s):   Andy Rowsell-Jones
Premium Research Sep 2025
... service and support leaders face challenges hiring the right talent for AI-driven transformation. This content identifies the top five roles needed and guides leaders in building teams that unlock AI’s full potential in customer service and support. Gartner Research ...

Analyst(s):   Aprajita Chauhan
Research January 23 2026
... problems. As a strategic decision, you have to come up with an engagement plan for how to perceive and engage with fintechs for your own growth and help guide business peers. Download this journey map to: Understand the steps your peers are following when considering engaging with a fintech Discover what a ...
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