... pressure. This research equips product leaders with modernization insights and acquisition signals to craft winning account-based strategies and grow market share. Gartner Research ...
Analyst(s): Daniel Snyder | George Sellner
Get more from Gartner
Interested in receiving proven business and technology insights, analyst guidance, benchmarks, diagnostics and more? Connect with a Gartner representative to learn more about becoming a Gartner client.
... resilience amid escalating budget and workforce constraints. By anticipating these trends, product leaders will future-proof portfolios and accelerate market growth. Gartner Research ...
Analyst(s): Rishi Sood | Daniel Snyder | George Sellner
... consumer brand playbooks that were never meant for them. This limits brand investment and weakens integration with go-to-market efforts. B2B CMOs should shift focus and prioritize market conditioning over consumer brand marketing tactics. Gartner Research ...
... manufacturing landscape is continually shaped by market volatility, emerging technologies, and shifting consumer expectations. Technology service providers seeking to sell to manufacturers must consider CIO investment priorities when developing their go-to-market strategy. Overview Data Insights Gartner Recommended ...
... has fostered a symbiotic relationship between business strategies and their associated IT markets. To remain competitive and succeed, product leaders must master the ever-changing dynamics that fuel modern IT markets. Overview Analysis Conclusion Gartner Recommended Reading Gartner Research ...
... client? In 2022, the modern BI market will exceed $6.25 billion, with growth increasingly fueled by augmented and search-based data discovery functionality. This forecast equips technology product managers to adapt their leverage of specific functionalities to drive market growth and differentiation. ...
Analyst(s): Eric Hunter | Jim Hare | Hai Swinehart | Alys Woodward
... 2021 Hype Cycle for Digital Marketing Identify marketing technologies to help you manage uneven market conditions. Mounting pressure for immediate growth coupled with market changes forced many marketing teams to accelerate their digital transformation, while shielding initiatives from budget cuts. Marketers ...
... Access Insights Already a Gartner client? The worldwide external controller-based storage end-user spending is forecast to reach $34.3 billion in constant U.S. dollar by 2028 at a five-year CAGR of 3.4%, driven by strong demand for secondary storage, which is expected to grow at 9.7% CAGR. Table of Con ...
Analyst(s): Suzie Low | Andrew H Kim | Chandrashekar S
... Access Insights Already a Gartner client? Decoupling HCI software and hardware increases hardware choice for enterprise buyers and expands deployment options to include public cloud. This research analyzes the challenges and strengths of leading HCI software offerings. Overview Analysis Product or Portfo ...
Analyst(s): Naveen Mishra | Andrew H Kim | Robert Preston