... China remains an indispensable market and manufacturing base for most global companies. Supply chain leaders must proactively optimize their China footprint — not simply react — by balancing growth opportunities with robust risk management, rather than abandoning the market prematurely. Overview Introduction ...
Analyst(s): Teh Leng Tan
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... individual AI components to more comprehensive solutions, product leaders must embrace go-to-market partnerships to offer a complete solution. Differentiate your offerings in a highly competitive AI technology market by leveraging ecosystem partners to deliver AI services and customized solutions. Overview ...
... reveals enterprise key selection factors and vendor preferences in the managed Internet of Things connectivity services market. Product leaders can use this data to optimize their go-to-market and marketing strategy and calibrate their brand awareness for IoT projects. Overview Analysis Background and Context ...
Analyst(s): Pablo Arriandiaga | Nitin Narang | Christopher Marshall
... enterprise application (ERP, CRM, and SCM) software markets grew by 12.7% reaching $227 billion. This analysis details what high-performing providers had in common and the required actions to outperform competitors in the enterprise application market through 2026. Peer-Indexed Performance Gartner Recommended ...
... create consistent B2B personas across all customer-facing roles will be AI ready. This tool can be used to create the go-to-market consistency required to compete in an AI-driven market. When to Use Contributors Gartner Recommended Reading Gartner Insights Abstract ...
... Access Insights Already a Gartner client? To scale go-to-market efforts for GenAI, product leaders must collaborate with external teams through ecosystem partnerships. Co-developing solutions with ISV or OEM partners drives innovation, broadens market access, and unlocks revenue — while isolation risks falling ...
... The security services market experienced decelerated growth in 2024 compared to previous years. However, providers who were able to offer end-to-end services, deep industry expertise, and help secure the use of AI, experienced above market growth. Peer-Indexed Performance Gartner Recommended Reading ...
... Access Insights Already a Gartner client? The total device market annual growth will reach 3.3% in 2025. In 2025, Microsoft Windows 11 upgrades will drive PC market growth to 3.5%, to reach 254 million units. The smartphone market is also expected to grow by 4.1% in 2025. Table of Contents List of Tables ...
... Access Insights Already a Gartner client? The total device market annual growth will reach 2.7% by the end of 2024. In 2025, Windows 11 upgrades will drive PC market growth to 5.4%, up from 1% in 2024. The smartphone market is also expected to grow by 4.6% in 2025. Table of Contents List of Tables Overview ...