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Premium Research May 2025
... Staying abreast of disruptions in the semiconductor market for optimum success is key for technology and service providers. Semiconductor vendors can use this tool to obtain data about the semiconductor spending patterns of the top 100 global electronics companies and use it to help guide their decisions ...

Analyst(s):   Masatsune Yamaji
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Premium Research Jul 2025
... aggregation of Gartner’s IT spending forecasts, covering enterprises and consumers, spanning two years of history, plus five years forward. Technology and service providers use this data to identify growth opportunities and prioritize investments. What You Need to Know Introduction Notable Changes Market Methodology ...

Analyst(s):   Lowell Shulman
Research Sep 2026
... Already a Gartner client? Near-term IoT market opportunity is driven by endpoint electronics and 5G, while IoT software and services will grow in the longer term. Technology and service providers must focus on AI-ready endpoints and digital twins for competitive advantage. Opportunity Overview Notable Changes ...

Analyst(s):   Srujan Akurathi
Premium Research Oct 2024
... redirected without resolution, are under regulatory scrutiny. Customer service and support leaders may perceive this as a minor issue; however, a third of customers experience this frustration, highlighting the need to improve service journeys. Gartner Recommended Reading Gartner Research ...

Analyst(s):   Keith McIntosh   |   Ian Elliott   |   Brian Weber   |   Deborah Alvord   |   Christopher Sladdin   |   Daniel O'Sullivan   |   Kathy Ross
Research December 08 2025
... 3 Steps to Make Brand a Growth Engine Elevate brand’s role in driving growth. Brand marketing is often seen as having a "fuzzy impact," with stakeholders frequently holding unrealistic expectations for brand influence on short-term outcomes. A significant portion of tech company brand leaders report a ...
Research Nov 2025
... Access Insights Already a Gartner client? As AI and agentic AI introduce new security challenges, SASE and SSE platforms must move beyond generic access policy enforcement and basic AI visibility to deliver stronger AI data protection. Vendors that enhance their solutions with intent-based analysis wi ...

Analyst(s):   Christian Canales   |   Gurjyot Uppal
Research Oct 2025
... Access Insights Already a Gartner client? Incremental value from GenAI and AI sales agents, broadening functional scope and increasing global adoption will drive the CRM sales software market from a forecast $28.7 billion in 2025 toward a healthy CAGR of 12.8% through 2029, despite an uncertain global ...

Analyst(s):   Roland Johnson   |   Julian Poulter   |   Amarendra .
Research Nov 2025
... Access Insights Already a Gartner client? End-user spending on external controller-based (ECB) storage will reach $32.8 billion in 2029, with a 2024-2029 CAGR of 1.9% in constant currency. Growth will be driven by secondary storage and backup/recovery appliances, while primary storage is expected to d ...

Analyst(s):   Andrew H Kim   |   Suzie Low
Premium Research Jan 2024
... enabling customers to manage day-to-day finances, but customers expect digital solutions even when handling complex and unexpected situations. Financial services leaders can use this research to bridge the gap between digital capabilities and customer expectations. Overview Conclusion Gartner Recommended Reading ...

Analyst(s):   Financial Services Business Leader Research Team
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