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... Retail CMOs face pressure to drive sales through online channels amid demographic shifts and changing purchase behaviors. CMOs can use this research to benchmark their digital marketing performance against monobrand retail leaders and identify areas of opportunity to drive growth. Index Performance ...
Analyst(s): Brad Jashinsky | Matt Moorut | Ipsa Jaiswal
... AI is making commercial intelligence easier to generate than executive judgment is to scale. Sales organizations that benefit the most from AI will be those that preserve leadership reasoning as recommendation volume, velocity and influence continue to expand. Insights at a Glance Issue Impact Implications ...
... Research Already a Gartner client? Accelerating change and high failure rates on organizational change threaten to disrupt sales momentum and the achievement of targets. Chief sales officers should download this tool to lead through change by developing and communicating a compelling vision. Gartner Research ...
Analyst(s): Sales Research Team | Jason Barberio | Robert Lesser
... buyers invest time and energy in planning the path to value, including leveraging change enablement content and support from providers. Product leaders can use this research to prioritize the creation of change enablement content and programs to accelerate opportunities. Data Snapshot Data Insights What You ...
... Budget targets for lower inventory are an annual routine. However, reduction is often made difficult by budget inconsistencies that drive oversupply. This research provides CSCOs with actionable insights on how to make budgeted inventory reduction feasible. Analysis Next Steps Gartner Recommended Readi ...
... Dynamics 365 for Sales (SaaS/online offering) focuses on increasing sales efficiency and productivity. Application leaders supporting sales will find it attractive as it addresses most B2B sales needs "out of the box." Impacts Analysis Impacts and Recommendations Dynamics 365 for Sales has revamped mobile ...
Analyst(s): Brian Manusama | Ilona Hansen | Adnan Zijadic
... Sales teams’ reliance on data-driven decision making and analytics generated insights is at an all time high. CSOs can use this research to increase the impact of analytics on decision making and overall sales performance. More Detail Gartner Recommended Reading Gartner Research ...
... Application leaders responsible for selecting and deploying CRM sales technology should use this guide to identify best-fit technologies to support sales objectives, create a multiyear technology roadmap, define timelines for technology implementation and communicate the plan to business partners. Overview ...