... This session explores the Gartner Chief Sales Officer Leadership Vision 2025, which covers the trends driving the need for change, the problems exacerbating the status quo and the leading actions that most progressive CSOs and their teams must take to stay ahead of the competition. Session Description ...
Analyst(s): Robert Blaisdell
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... Access Research Already a Gartner client? Seller motivation is diminished at the beginning of a new year when sales compensation plan communications do not inspire sellers to maximize their earnings. This research shows how CSOs can transform these communications to enhance seller productivity and boost ...
... Leverage Data & Analytics Architecture as a Strategic Enabler of D&A Create a dedicated, D&A-specific architecture discipline by developing both business and technical architectures. Analyst(s): Michael Gabbard Chief Data and Analytics Officers (CDAOs) must use business and technical architecture to ...
... Access Research Already a Gartner client? Despite pressure to grow existing accounts, CSOs are frustrated by limited growth. To drive growth in existing accounts, connect strategies with sequenced activities, align the organization around growth engagements and use advanced tactics to prioritize custo ...
... buying tasks on behalf of human buyers. CSOs must understand and prepare for the impacts and disruptions these “machine customers” will introduce to B2B sales. Overview Strategic Planning Assumptions Introduction Impacts and Recommendations Gartner Recommended Reading Gartner Research ...
... Access Insights Already a Gartner client? To help sales capitalize on customer and prospect data, application leaders need to identify the best solutions in the data intelligence solutions market. This Toolkit is designed to efficiently guide clients through the selection process for all relevant functionality ...
... automotive and industrial. Distributors will play a key role, with semiconductor revenue through resale channels expected to grow faster than direct sales through 2028. Table of Contents List of Tables Overview Gartner Recommended Reading Gartner Insights Abstract ...
... Gartner First Takes Fresh insights on emerging trends This generative AI research plots 13 of the most promising use cases for generative AI in B2B sales against value and feasibility. CSOs can use this to start strategic conversations with their cross-functional stakeholders and IT partners to guide ...
Analyst(s): Adnan Zijadic | Dan Gottlieb | Ilona Hansen