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Premium Research May 2026
... Phishing attacks continue to outpace employee susceptibility. AI enables social engineering more than any other cybersecurity attack vector. This explainer shows how to approach phishing defense through tooling and process so your organization stops treating employees as a critical line of defense. ...

Analyst(s):   Max Taggett   |   Alex Michaels   |   William Candrick
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Premium Research May 2026
... testing from sporadic manual checks to continuous, service-based models and agentic solutions. Advances in multiagent systems and large language models enable faster, more consistent and robust testing, making these capabilities accessible to more organizations. Insights at a Glance Strategic Planning Assumption ...

Analyst(s):   Dhivya Poole
Research Jun 2026
... adopt and scale agentic AI, data readiness has become a crucial roadblock for adoption. Use these techniques to develop high-quality data that can enable effective and efficient AI agents. Insights at a Glance Strategic Planning Assumptions Impact Actions How to Execute Success Measures Gartner Recommended ...

Analyst(s):   Faisel Pervaiz   |   John Williams
Premium Research Nov 2025
... To be successful, ABM requires active support and participation from all market-facing and supporting functions, including marketing, sales, customer success and executive leadership. Use this RACI matrix to ensure stakeholder participation and set expectations for your ABM program. When to Use Directions ...

Analyst(s):   Jenifer Silverstein
Research Oct 2026
... Access Insights Already a Gartner client? Cloud ERP for finance has moved beyond transaction-focused systems of record into event-enabled applications that use AI, conversational workspaces, composable architectures and unified data to orchestrate what happens next. The pursuit is contextual autonomy ...

Analyst(s):   Mike Helsel   |   Irmina Melarkode
Premium Research Sep 2024
... Tech CEOs often rely on opportunistic contacts to scale their businesses. A more formal assessment of direct sales and indirect route-to-market expansion options, such as alliances, ecosystems and partner programs, should be conducted as part of a proactive, deliberate growth strategy. More Detail Gartner ...

Analyst(s):   Christine Tenneson   |   Raymond Paquet
Blog Post December 16 2019
... growing in Fort Myers. Marisa Charlotte, Account Executive, shares the story of why she joined Gartner and what she loves most about working on the sales team. I graduated from Florida Gulf Coast University (FGCU) three years ago with a […] ...
Blog Post December 11 2019
... When you join Gartner’s Sales team, you unlock endless possibilities for your career. Whether you are looking to build relationships with clients or solve business challenges at an industry level, our world-class organization will keep you at the top of your game. Interested in learning more ...
Premium Research Feb 2024
... The “rule of thirds” has been shown through experience to predict the portion of a sales team that will achieve different levels of their quota. Tech CEOs can use this tool to estimate how many salespeople and supporting roles are likely needed to attain targeted revenue goals. When to Use Directions ...

Analyst(s):   Patrick Stakenas   |   Mark Wesker
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