... AI continues to reduce the historical burden of tendering, making more frequent market testing and shorter contract cycles viable. CPOs that rebalance their strategic sourcing can unlock a more proactive form of procurement that continuously validates and captures value. Insights at a Glance Strategic ...
Analyst(s): Ryan McKinney
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... Access Insights Already a Gartner client? Balancing IT strategy execution with service delivery is challenging. This research shows how CIOs should use an integrated IT operational plan to ensure commitments are funded, resourced, and executed, preventing common causes of strategy failure. Insights at ...
... Access Insights Already a Gartner client? Sales CRM underperforms when sales and IT share ambition but not accountability. CIOs can use these practices to strengthen joint decision making, manager-led adoption, and the trusted data foundation required for AI-enabled selling. Insights at a Glance Impact ...
Analyst(s): Ilona Hansen | Faith Adams | Leo Brenner
... A competency model serves as the foundation for sustainable upskilling by identifying behaviors tied to different levels of skills mastery. Salesenablement leaders can use this tool to assess the behaviors, technology and metrics associated with top-performing seller skills. When to Use Directions for ...
Analyst(s): Antra Sharma | Michael Katz | Bill Yetman
... Access Research Already a Gartner client? B2B deals are delayed and diminished by buyers’ struggles in an overwhelming information environment. Salesenablement leaders can embrace Sense Making to simplify purchasing, improve seller and customer collaboration and ultimately improve the quality of deals ...
... Access Insights Already a Gartner client? Most sales transformations fail because they are launched with no proof of success. Leading CSOs now derisk transformations by prioritizing a portfolio of small, controlled tests before conducting a more formal pilot. This quickly kills ineffective ideas and ...
Analyst(s): Paul Vignati | Wendy Butler-Mafuz | Tyler Huguley
... talent implications. This one-page resource guides CHROs in crafting and communicating a strategy to enable enterprise AI transformation. Insights at a Glance The Challenge of Creating an HR Strategy to Enable Enterprise AI Transformation Actions Cautions How to Execute Success Measures Gartner Recommended ...
... marketing and sales collaboration by enabling real-time, data-driven alignment. This Top View research highlights AI-powered solutions including meeting agents, SDR agents, revenue enablement platforms, and competitive intelligence tools that help CMOs accelerate growth through tighter sales and marketing ...
... real‑time data — yet they also introduce new challenges around capabilities, governance, ethics, and change fatigue. As CCOs prepare their teams for an AI‑enabled future, they must understand not only what AI makes possible, but how to implement it responsibly, sustainably, and at scale. In this webinar, you ...