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Premium Research May 2026
... Enterprise application leaders must navigate complex token-based billing for AI-enabled apps, which can affect budget visibility and value tracking. They must understand token consumption and pricing structures to manage and optimize costs effectively. Insights at a Glance Issue Impact More Detail Contributors ...

Analyst(s):   Justin Tung   |   Shiva Varma
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Blog Post January 23 2019
... fastest growing business unit and working on must-attend conferences around the globe? Below Sam Cox, Senior Marketing Manager on the exhibitor sales enablement team, shares insight into what it’s like to join the the Gartner Conferences team, his specific role, and what gets him out of bed every morning ...
Research Mar 2026
... Access Insights Already a Gartner client? Warehouse and manufacturing operations are starting to adopt AI-driven tactile systems to capture essential data — contact, texture, shape, and force — that visual sensors miss. This research equips supply chain strategy leaders with actionable insights to lev ...

Analyst(s):   Simon Tunstall   |   Federica Stufano   |   Chris Campbell
Research May 2026
... Access Insights Already a Gartner client? Retailers are increasingly prioritizing AI-enabled smart checkout to reduce friction, improve loss prevention, alleviate labor pressures and capture data-driven insights. This market guide equips retail CIOs with clarity on scope, delivery models and adoption ...

Analyst(s):   Max Panther Hammond   |   Sandeep Unni
Research January 23 2026
... Give Your Sales Team a Commercial Advantage Learn how your sellers can close more high-quality, low-regret deals with the Sense Making selling approach. The Gartner Sense Making selling approach is featured in the Harvard Business Review’s January-February 2022 issue. Customers can access a plethora ...
... Redefining revenue growth: A CSO’s guide for an AI-led sales era Embed AI to accelerate decision making, unlock seller productivity and capture the next wave of growth. Download Now Watch Webinar Explore what’s trending Business and technology insights for your function Leadership Information Technology ...
... shape the future of sales at your organization. “Gartner is at the forefront and from a sales leadership perspective of sharing what the best do, what’s coming and some of the trends that are taking place in the sales world, as well as with our buyers.” Spencer Frazier, EVP, Sales and Marketing, J.B. ...
Research April 13 2026
... rebuild seller performance for the AI era AI investments are accelerating, buit seller productivity sn’t keeping pace. Gartner research shows that most sales organizations are applying AI on top of broken data, inconsistent workflows, and outdated performance models. Without rebuilding the foundations of ...
Research Aug 2026
... Access Insights Already a Gartner client? Many AI initiatives are failing because autonomous agents lack reliable enterprise context. This forces AI agents to guess, hallucinate, and consume excess tokens. D&A leaders must lead a federated, collaborative team to build an enterprise context layer to bo ...

Analyst(s):   Kjell Carlsson   |   Lydia Ferguson   |   Michael Gonzales   |   Stephen Kennedy
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