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Premium Research Feb 2025
... Chief sales officers face unprecedented challenges and potential threats in today’s rapidly evolving marketplace. This research helps CSO prepare for seven significant commercial threats that could disrupt the leader’s priorities and commercial success over the next 12 to 18 months. Overview Strategic ...

Analyst(s):   Dave Egloff   |   Rachael Buchler   |   Shayne Jackson   |   Daniel Hawkyard
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Research Mar 2025
... good IT services deal. However, many IT sourcing, procurement and vendor management leaders lack knowledge and experience to counter highly skilled sales teams. This research offers an eight-step process to help optimize a negotiation plan and execute it. Overview Introduction Analysis Gartner Recommended ...

Analyst(s):   Sundar Viswanathan   |   Jaideep Thyagarajan   |   DD Mishra
Premium Research Jan 2025
... Sales teams cite price as the most deal-impacting buyer consideration, yet buyers indicate it is among their least important selection factors. Tech services leaders should use this interactive data tool to see differences in what teams often say matters versus what actually drives buyer decisions. ...

Analyst(s):   Mansimran Narang   |   Brendan Williams   |   Katie Gove   |   Chrissy Healey
Research Apr 2025
... preferences within a buying group. CSOs must harmonize sellers’ messaging with buying groups’ shared objectives to achieve agreement and high-quality sales. Overview Data Insights Gartner Recommended Reading Note 1: Relevance Definitions Note 2: Unhealthy Conflict Gartner Research ...

Analyst(s):   Delainey Kirkwood   |   Muskan Gujral
Premium Research Apr 2025
... Executive FastStart™ help new chief sales officers to excel in their first year by focusing on four key areas. With Gartner's tools and insights tailored for new-to-role transitions, new CSOs can quickly and effectively meet expectations, manage risks and build their executive brand. About the Speaker ...

Analyst(s):   Brendan Condon
Premium Research Apr 2025
... changes in business and legal contracts. As open GenAI model adoption expands, business models will evolve for different contexts, requiring flexible sales and product strategies. Overview Strategic Planning Assumption Analysis Gartner Recommended Reading Note 1: “Open GenAI Model” Terminology Note 2: Organizations ...

Analyst(s):   Mark Driver
Research Dec 2020
... Access Insights Already a Gartner client? Worldwide sales of external storage for 3Q20 was $5.15 billion, down 1.2% compared to 3Q19. Revenue for solid-state arrays (SSA) and hard-disk/hybrid arrays declined 1.1% and 1.2%, respectively. Secondary storage continued to grow at 25.3% YoY while primary storage ...

Analyst(s):   Wataru Katsurashima   |   Suzie Low   |   Robert Preston   |   Amit Goyal   |   Andrew H Kim
Research Dec 2020
... Access Insights Already a Gartner client? Worldwide sales of external storage for 3Q20 was $5.15 billion, down 1.2% compared to 3Q19. Revenue for solid-state arrays (SSA) and hard-disk/hybrid arrays declined 1.1% and 1.2%, respectively. Secondary storage continued to grow at 25.3% YoY while primary storage ...

Analyst(s):   Amit Goyal   |   Wataru Katsurashima   |   Andrew H Kim   |   Robert Preston   |   Suzie Low
Research Jul 2023
... Access Insights Already a Gartner client? Preliminary estimates show that while mobile phone vendors are managing their excess inventory, unit sales for 2Q23 were down by 12.6% year over year. Weakened demand because of high inflation and recessionary fears continue to limit consumers’ discretionary ...

Analyst(s):   Rishi Padhi   |   Anshul Gupta   |   Namrata Banerjee   |   Rounak Bhattacharyya
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