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Research Jan 2026
... Access Insights Already a Gartner client? Advances in agentic and GenAI have disrupted machine translation capabilities, creating new product categories and forcing the evolution of existing solutions. Enterprise application leaders need to master this emerging technology and realign organizations to ...

Analyst(s):   Bern Elliot   |   Gabriele Rigon   |   Adrian Lee
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Premium Research Jan 2026
... CIOs predict AI’s primary impact on shared services will be enabling business teams to build their own solutions — more so than reducing headcount. CIOs must now position their IT shared services to deliver the platforms and governance needed for scalable, secure business-led AI innovation. Insights ...

Analyst(s):   Maddie Otter   |   Stewart Buchanan   |   Janelle Hill
Premium Research Aug 2026
... Many sales AI strategies overrotate on which AI tools to buy, for which use cases, resulting in AI performance theater. CSOs can leverage the back-of-the-napkin model to identify gaps in their strategy by aligning efforts with personal, process, and operating model transformations. Insights at a Glance ...

Analyst(s):   Dan Gottlieb
Research Oct 2026
... Access Insights Already a Gartner client? B2B CMOs’ AI implementations have disrupted sales processes and degraded the buying journey. Leaders need to evolve beyond independent AI projects and work with the CSO to inventory projects, assess their implications, and align their functions’ AI strategies ...

Analyst(s):   Nicholas Mortensen
Research Oct 2026
... commercial growth. Why This Matters Blind Spots What's Around the Corner Questions You Should Be Asking Gartner's Positions Your Journey as a CSO/Head of Sales Gartner Insights Abstract ...

Analyst(s):   Robert Blaisdell   |   George Tobias
Premium Research Apr 2026
... era of digital business, a new era has arrived: the AI-enabled autonomous business. This note helps CIOs understand where we are, where we are heading, and how to frame first moves — as shapers of business and operating models, not just enablers of them. Insights at a Glance Issue Context Impact Brief ...

Analyst(s):   David Akers   |   Don Scheibenreif
Premium Research Mar 2026
... I&O teams often focus only on compute for the GenAI stack and end up with ad hoc stacks that are hard to manage and budget. This research offers infrastructure architects a layered view of the GenAI stack that translates business goals to hardware and orchestration choices. Overview Strategic Planning ...

Analyst(s):   Soyeb Barot   |   Sushovan Mukhopadhyay   |   Chirag Dekate
Premium Research Feb 2026
... As enterprises deploy autonomous AI agents to accelerate business growth, relying on traditional cyber-risk management or even near-real-time assessments isn’t enough to reduce exposure. CISOs must embrace adaptive cyber-risk governance that allows leaders to identify, monitor and treat AI risks in ...

Analyst(s):   Deepti Gopal   |   Pedro Pablo Perea de Duenas
Premium Research Feb 2026
... Sales reps remain key information sources for B2B buyers, yet 49% of buyers say they are more likely to encounter misleading information from reps than GenAI. CMOs must help sellers build buyer trust by enabling marketing‑sales collaboration on persona insights and lead prioritization. Insights at a ...

Analyst(s):   Martin DeWitt
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