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Premium Research Sep 2024
... A competency model serves as the foundation for sustainable upskilling by identifying behaviors tied to different levels of skills mastery. Sales enablement leaders can use this tool to assess the behaviors, technology and metrics associated with top-performing seller skills. When to Use Directions for ...

Analyst(s):   Antra Sharma   |   Michael Katz   |   Bill Yetman
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Research Apr 2024
... marketing strategies, but its performance is often limited by a lack of maturity stemming from the complexity of improvement projects. Use this maturity model to assess your current email marketing capabilities and identify steps to improve. Overview Introduction Analysis Gartner Recommended Reading Gartner ...

Analyst(s):   Noam Dorros   |   Matt Moorut
Research Dec 2024
... essential for digital initiatives; it increases the likelihood of successful AI implementations. Software engineering leaders can use the maturity model in this research to assess their API strategy and create a roadmap to improve and continuously optimize it. Overview Strategic Planning Assumptions ...

Analyst(s):   Wei Jin   |   Steve Schwent   |   Shameen Pillai   |   Mark O'Neill
Research Jun 2017
... customer experience, ING concluded that the solution had to be about the business, and addressing the need for a new platform-based business operating model. The goal was to build one digital platform for multiple business ecosystems. Case Study A Unified Banking Services Strategy for 40 IT Departments ...

Analyst(s):   Mary Mesaglio   |   Kristin Moyer   |   Hung LeHong   |   Ian Cox   |   Lee Weldon
Premium Research Oct 2024
... In this session, we will demonstrate how the business and operating models are intrinsically linked and how CIOs should align them to achieve digital acceleration. Session Description Gartner Recommended Reading Gartner Research ...

Analyst(s):   Luis Mangi
Premium Research Apr 2025
... Healthcare and life science organizations are rapidly accelerating their deployment of AI, yet many survey respondents identify AI strategy as a priority. CIOs can use these survey findings to guide strategic decisions and build a case for AI investments. Overview Data Insights Gartner Recommended Read ...

Analyst(s):   Animesh Gandhi
Premium Research May 2025
... As a new CFO, it’s crucial to stay informed about your team’s culture, change readiness and ability to execute against the organization’s strategic priorities. The resources in this research will help you quickly assess the current state of those key enablers of finance performance and flag potentia ...

Analyst(s):   Jessica Kaplan   |   Shannon Cole
Premium Research Jul 2025
... CMOs often make several mistakes in how they approach, delegate and oversee MMM provider selection. To avoid these mistakes, use our recommended approach to increase your ability to prove marketing’s value, gain C-suite influence and defend intangible investments like brand and sponsorships. More Det ...

Analyst(s):   Matt Wakeman
Conference Highlight September 22 2026
... Laurence Goasduff at laurence.goasduff@gartner.com. Outlook for Cybersecurity Threat Landscape: Prioritizing Threats With Gartner's ThreatScape Presented by Eric Grenier, Sr Director Analyst, Gartner The cybersecurity threat landscape is a moving target making it increasingly difficult for organizations ...
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