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Premium Research Sep 2024
... Organizations using trust models in their governance initiatives achieve significantly greater levels of success than those that are not. Unless data and analytics leaders invest in developing and deploying governance trust models to enable their business outcomes, they risk falling behind. Overview ...

Analyst(s):   Guido De Simoni   |   Ankita Sengupta   |   Gavin Hicks   |   Saul Judah
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Premium Research Feb 2024
... Although centralized brand governance is well-suited for small organizations, the model will likely fail as businesses expand and the scale of work increases. CMOs can use Gartner’s maturity model to assess their brand governance and create an action plan to develop the governance process. Overview ...

Analyst(s):   Priyanka Parthasarathi
Research Aug 2024
... Research Already a Gartner client? Business capabilities models are the most used yet least consumable enterprise architecture deliverable. This toolkit provides guidance to heads of EA and their teams for how to increase business capability model consumability by enhancing intuitiveness, actionability ...

Analyst(s):   Andrei Razvan Sachelarescu
Research Mar 2025
... efforts require changes to an enterprise operating model but often fall short. To overcome this, heads of EA need strategic adaptations. This research presents five essential steps to ensure success when transforming your enterprise operating model. Overview Introduction Analysis Gartner Recommended ...

Analyst(s):   Marcus Blosch   |   Saul Brand   |   Irving Tyler
Premium Research Jan 2024
... GenAI is maturing so rapidly that technology service providers have not been able to hone in on a “best” value-based pricing model. Tech CEOs should choose a GenAI pricing model that balances how it helps capture the value that GenAI provides and the costs it incurs. Overview Analysis Background and Context ...

Analyst(s):   Arthur Villa
Premium Research Aug 2024
... Customer success is a foundational component of subscription-based business models and critical to achieving retention and growth business goals. This webinar presents a maturity model that revenue and retention leaders can use to assess customer success capabilities and pathways to the target state. ...

Analyst(s):   Maria Marino   |   John Quaglietta   |   Jennifer MacIntosh   |   Michael Maziarka   |   Jess Walker
Research Sep 2020
... departments’; however, 94% of tax leaders report nonexistence of a competency model creating the risk of ill-informed talent decisions. This research highlights the pros and cons of building a tax-specific competency model and provides guidance on how to build it. Overview Conclusion About This Research ...

Analyst(s):   Finance Research Team
Article August 28 2025
... constraints caused by rapid-fire tariff announcements, pressure to expand your purview and a perpetual need to catch up with the latest cybersecurity threat, your best bet is to prioritize initiatives that align with the organization’s broader objectives. Turn your attention to AI governance, unstructured ...
Premium Research Sep 2024
... and analytics strategy is a top priority for D&A leaders who are adapting their operating models to generative AI. This Toolkit provides best-practice, peer-sourced examples of D&A strategy and operating model elements that can be used to validate with the C-suite and stakeholders. When to Use Directions ...

Analyst(s):   Andrew White   |   Frank Buytendijk   |   Saul Judah   |   Michael Gabbard   |   David Pidsley   |   Mike Rollings
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