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Premium Research Jul 2026
... and AI strategic planning process. This tool helps to quickly summarize key information from the data, analytics and AI strategy and target operating model and generate a one-page executive summary. When to Use Directions for Use Contributors Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Jamie O'Brien   |   Alan D. Duncan   |   Soyeb Barot   |   Michael Gabbard   |   Antonia Roesler
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Research Aug 2026
... client? Agentic AI is pushing AI-optimized infrastructure beyond raw compute. As orchestration becomes the new control plane, providers must integrate models, data, memory and governance across the enterprise AI life cycle, while those focused only on compute risk becoming low-margin utility providers. ...

Analyst(s):   Hardeep Singh
Premium Research Aug 2026
... customers can afford at scale. CPOs must instill a practice of reserving frontier reasoning for high-value use cases and make domain-specialized smaller models the default deployment choice. Insights at a Glance Strategic Planning Assumption Issue Impact More Detail Gartner Recommended Reading Gartner Insights ...

Analyst(s):   Mark McDonald   |   Will Sommer
Research Jul 2026
... capacity, export controls and cost optimization. Heads of Enterprise Architecture should stop treating AI as an innovation initiative and instead plan for model-agnostic architectures, multiprovider strategies and an AI FinOps discipline. Insights at a Glance Analysis Gartner Recommended Reading Gartner Insights ...

Analyst(s):   Shubhangi Jena   |   Auria Asadsangabi   |   Lucas Kobat
Premium Research Aug 2026
... engineering leaders. The transaction secures Stripe a strategic metering chokepoint, establishing “tollbooth” revenue streams through token arbitrage and model aggregation, while unlocking powerful synergies with its payment and stablecoin businesses. Overview Analysis Gartner Recommended Reading Evolving Insights ...

Analyst(s):   Mark O'Neill   |   Chris Meering   |   Aapo Markkanen   |   Akis Sklavounakis
Premium Research Aug 2026
... generative AI (GenAI) token consumption, such as token allocation and controls, consumption visibility, and key challenges of managing token-based pricing models. Overview Summary of Results Survey Results Detail Gartner Insights Abstract ...

Analyst(s):   Consult the Board Research Team
Premium Research Aug 2026
... Sales technology pricing is shifting from predictable, seat-based licenses to variable consumption models. Chief sales officers must gain visibility into digital labor, understand the economics of AI-enabled work, and establish governance with finance and IT before variable costs create budget surprises ...

Analyst(s):   Dan Gottlieb   |   Alyssa Cruz   |   Wendy Butler-Mafuz   |   Guy Wood
Premium Research Aug 2026
... Insurance CMOs face intense pressure to demonstrate concrete business value as rapid operating model changes collide with changing purchase behaviors. Use this research to navigate the digital maturity gap and align AI capabilities with insurance agent-assisted customer journeys and the future of agentic ...

Analyst(s):   Alan Lopez   |   Ross Cosner
Research Aug 2026
... processes. Technology leaders must use this research to understand key pricing trends and metrics for these markets, and adopt the optimal pricing model for their organization. Insights at a Glance Impact Actions Cautions How to Execute Success Measures Contributors Gartner Recommended Reading Gartner ...

Analyst(s):   Tushar Srivastava   |   Shubhangi Vashisth   |   Sachin Joshi
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