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Premium Research Apr 2025
... Evaluating IT’s performance, budget and risks is critical to avoid costly errors. CIOs can use the guidance in this research to benchmark their IT operating model and other metrics, empowering them to refine their IT strategies and focus team development using data-driven insights for maximum impact. Action Name ...

Analyst(s):   Miles Gibson   |   Alicia Mullery   |   Kabeh Vaziri   |   Akanksha Pandey   |   Kevin Smith   |   Andy Rowsell-Jones   |   Mary Mesaglio
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Research Jul 2025
... Insights Already a Gartner client? Gartner Forecasts provide five-year growth estimates for over 500 IT market segments. Our methodology uses market models to identify dynamics that affect spending levels and market evolution. Technology and service providers should use this data to identify growth opportunities ...

Analyst(s):   Niketa Patel
Premium Research Aug 2025
... Gartner First Takes Fresh insights on emerging trends OpenAI’s long-anticipated launch of GPT-5 has delivered a new model that challenges Anthropic’s Claude for coding. Overall, however, GPT-5 represents an incremental improvement rather than a breakthrough and continues to hallucinate under edge conditions ...

Analyst(s):   Chirag Dekate   |   Arun Chandrasekaran   |   Sumit Agarwal   |   Mark O'Neill   |   Avivah Litan   |   Leinar Ramos   |   Jeremy D'Hoinne   |   Gary Olliffe   |   Keith Guttridge
Premium Research Jul 2025
... relevant, product leaders must carefully prioritize investments and new capabilities, which may require the creative destruction of existing business models. Analysis Research Highlights Gartner Recommended Reading Evolving Insights History Gartner Insights Abstract ...

Analyst(s):   Anushree Verma   |   Annette Zimmermann   |   Akhil Singh   |   Annette Jump   |   Errol Rasit
Premium Research Oct 2025
... This playbook provides use cases, examples and real-world best practices for D&A leaders to define their governance operating models. Use this tool to modernize your approach to data and analytics governance, stewardship roles, information health metrics and more. When to Use Directions for Use Contributors ...

Analyst(s):   Cameron Roche
Research March 02 2026
... Download this Gartner report to learn how to create a business case for your digital technology investments, including steps on how to: Create a financial model that demonstrates financial value for R&D digital transformation projects Tell a compelling story of business value creation through your business case ...
... measurable improvements. Increased satisfaction and trust in IT, faster project delivery through fusion teams, successful implementation of new operating models, and fostered a more innovative and collaborative culture across departments. “We spent a lot of time on his IT strategy, and making sure that it was ...
Research Dec 2025
... document to understand the drivers of CRM marketing software spend growth. Overview Strategic Planning Assumption(s) Forecast Data Summary Forecast Model Summary Influencing Factors and Assumptions Contributors Gartner Recommended Reading Note 1: CRM Marketing End-User Spending in U.S. Dollars and Constant ...

Analyst(s):   Julian Poulter   |   Alexandre Oddos   |   Roland Johnson   |   Amarendra .   |   Kanchi Bindal
Premium Research Jul 2025
... actions affect global key performance indicators. As a result, local decisions can have unintended harmful effects. SLB uses locally designed decision models to quantify and understand local impact on global outcomes. Case Overview Problem Critical Components Results Recommendations Presentation Deck Gartner ...

Analyst(s):   Tess Frenzel
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