... B2B CMOs must effectively communicate brand program performance to CxO stakeholders, such as CFOs (finance) and CSOs (sales). This guide provides CxO persona and storytelling templates to create compelling presentation slides that explain brand impact on business objectives. Gartner Research ...
Analyst(s): Ray Pun | Amy Jenkins
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... Access Research Already a Gartner client? Strong product management is a core competency of software engineering teams. To avoid misalignment with stakeholders and wrong product decisions, software engineering leaders should use this five-pillar assessment to develop an improvement plan for their orga ...
... Access Research Already a Gartner client? A large share of tech marketing program budgets goes to hosted and sponsored events. This research provides product marketers who host a combination of virtual and in-person events with an overview of vendors offering improved content relevance, check-in proce ...
... Access Research Already a Gartner client? More than half of CDAOs are the first to assume the role for their organization, and over half are first-time CDAOs. Those new to the role must learn quickly to successfully establish their influence and impact. This self-paced guide will help accelerate that ...
... Rapid adoption of cloud services has led to increased attacks on data in the cloud. This customizable checklist helps internal audit professionals partner with information security and the cloud service provider to review the efficacy of internal controls and processes for cloud security risks. When ...
... Organizations seek guidance to leverage GenAI in analytics for advanced experiences, reduced barriers and thorough insights. Analytics and BI leaders should use this playbook to explore GenAI use cases in analytics, deployment options and best practices for embedding GenAI in their initiatives. When ...
... Access Research Already a Gartner client? Experienced CDAOs need to continually invest in themselves, engage in continuous learning and grow as business leaders in order to maintain their position and increase their influence and impact. This self-paced guide will help support the chief data and analy ...
... Access Research Already a Gartner client? The maturation of cloud, DevOps and infrastructure platform engineering requires the expansion of infrastructure automation and orchestration capabilities to meet user demands. I&O leaders must evolve practices to accelerate and optimize infrastructure deliver ...
Analyst(s): Daniel Betts | Hassan Ennaciri | Chris Saunderson
... Creating a robust succession plan is vital for leaders to ensure impactful leadership, reduce risk, foster innovation, and sustain growth. This playbook aids tech CEOs in strategically developing future leaders, enhancing organizational resilience, and maintaining a competitive edge in a dynamic mar ...