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Premium Research Mar 2025
... Transitioning into a new CIO role is critical and challenging. CIOs new to the healthcare provider industry can download this comprehensive guide to better understand their new environment and set themselves up for success. Gartner Research ...

Analyst(s):   Andrew Meyer
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Premium Research Mar 2025
... Transitioning into a new CIO role is a critical and challenging time. CIOs who are new to the higher education industry can download this comprehensive guide to better understand their new environment and set themselves up for success. Gartner Research ...

Analyst(s):   Terri-Lynn Thayer   |   Paul Riley
Video February 05 2025
... communications teams who had used technology to transform how they engage with both internal and external audiences, achieving greater relevance and impact. However, our top submissions will have shown examples of innovation in technological capabilities, as well as strategic approaches that drive user adoption ...
Webinar On-Demand
... core technologies spanning operations, network, digital workplace, cloud, edge, and data center. Learn how peers evaluate value, risk, and readiness, and uncover why unpredictable costs remain the top concern for 41% of surveyed technologies. •Benchmark adoption plans across 44 I&O technologies spanning ...

Analyst(s):   Aparna Bhaumik   |   Ajeeta Malhotra
... Effectiveness, and Talent & Operations Management with a focus on technology enablement. She advises primarily end user organizations, but also technology and services providers on adoption, technology trends and the business value of technology. Mrs. Ross brings over 25+ years of experience in Customer Service ...
Premium Research Aug 2026
... Technology investments often underdeliver because they are tied to tools rather than business outcomes. Learn how leading finance teams align technology decisions to business goals and capabilities to improve value realization and strategic impact. Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Marcus Marion
Premium Research Sep 2025
... Product leaders must capitalize on this opportunity by investing in specialized foundation models, next-generation sensing technology and edge AI capabilities. Overview Strategic Planning Assumption(s) Analysis Gartner Recommended Reading Note 1: Startups Covered in This Research Gartner Research ...

Analyst(s):   Ethan Cai   |   Kiumarse Zamanian   |   William Wang
Article July 23 2026
... The Future of Marketing: 5 Trends and Predictions for 2026 CMOs: Discover the top marketing trends for 2026 to move faster, spend smarter, and outpace competitors By Emily Weiss | December, 2025 Generative AI is radically reshaping the future of marketing AI is unlocking new possibilities for marketing ...
... now informs how she advises CMOs on vendor leverage and capability building. Which strategies and best practices will deliver more strategic value from marketing technology? How should we assess and mature personalization, journey orchestration, next best action (NBA) and multichannel marketing in general ...
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