... Product leaders must create flexible pricing strategies, differentiate their product and align to customer needs in order to maximize revenue. Overview Strategic Planning Assumption Analysis Gartner Recommended Reading Note 1: Definition of a Digital Twin Gartner Research ...
Analyst(s): Danielle Casey | Alfonso Velosa | Ethan Cai
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... beyond augmentation and anonymization. Product leaders should capitalize on this opportunity to enhance competitiveness and drive innovation. Overview Strategic Planning Assumptions Analysis Gartner Recommended Reading Note 1: Examples of Future Hypersynthetic Data Note 2: Startup Glossary Gartner Research ...
... GenAI-capable ABM platforms revenue will reach $17.6 billion by 2034 and surpass non-AI ABM platforms revenue in 2027. New offerings in related martech categories and budget constraints are key challenges for the market. Product leaders should clarify GenAI differentiation and assess pricing models. ...
Analyst(s): Ray Pun | Julian Poulter | Jenifer Silverstein
... U.S. executive orders targeting DEI, ESG, immigration and IT management have broad implications for business and technology consulting services leaders serving both the public and commercial sectors. Plan for future disruptions in client demand and talent supply as well as secondary effects. Overview ...
... Automated moving target defense technologies will be enabled by cloud-native application development patterns and will transform cloud cyber defense capabilities. Product leaders must act on this shift to proactive and preventative controls to differentiate and address future security outcomes. Overview ...
Analyst(s): Mark Wah | Lawrence Pingree | Rustam Malik
... Generative AI adoption is exposing use cases and frameworks that introduce new security risks and attack surfaces. Product leaders must proactively identify security business opportunities that emerge with generative AI adoption by effectively applying both existing and innovative security measures. ...
Analyst(s): Lawrence Pingree | Mark Wah | Matt Milone
... data product leaders can create new revenue opportunities by building or enhancing supply chain solutions to simulate tariff uncertainty. Overview Strategic Planning Assumptions Analysis Gartner Recommended Reading Note 1: Definitions Gartner Research ...
Analyst(s): Evan Brown | Tuong Nguyen | Vibha Chitkara
... Co-development and progress in hardware and software have led to the evolution of interconnected and intelligent devices with enhanced capabilities. These devices are becoming more autonomous. Product leaders must leverage three key disruptions to drive product innovation and strategize the roadmap. ...
Analyst(s): Anushree Verma | Gaurav Gupta | Jon Erensen
... Connected vehicles represent the evolution of automotive transportation, but significant cybersecurity risks are emerging. Product leaders responsible for automotive systems, components and applications should be prepared to support automotive cybersecurity use cases as market needs evolve. Overview A ...
Analyst(s): Isy Bangurah | Dan Ayoub | Jonathan Davenport