... Gartner’s key driver analysis based on the 2024 Gartner Technology Marketing Benchmarks Survey provides product marketers with visibility into top drivers of growth. Use our findings to build a business case for investment and performance marketing impact. Data Snapshot Data Insights What You Need to ...
Analyst(s): Christy Ferguson
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... The 2024 Gartner CIO and Technology Executive Survey identifies AI, low-code/no-code development platforms and distributed cloud as asset-intensive manufacturers’ top three tech investments to deliver business outcomes. CIOs can use this Infographic to benchmark their plans against peers’. Overview ...
Analyst(s): Marc Halpern | Sudip Pattanayak | Kristian Steenstrup
... Procurement functions in Gartner’s Supply Chain Top 25 companies are prioritizing actions that attract and engage talent, leverage digital technologies, apply cost optimization principles and advance ESG goals. This research provides chief procurement officers with a summary of best practices. Overview ...
Analyst(s): Doohan Vaz | Cheryl Van Dyke | Fareen Mehrzai | Miguel Cossio | Meghan O'Doherty
... infrastructure, software and services segments accounted for approximately a 50%, 10% and 40% share, respectively. Telecom technology and service providers will note that the top three vendors generated nearly 50% of the total market revenue. Gartner Insights Abstract ...
Analyst(s): Michael Porowski | Kosei Takiishi | Jouni Forsman | Supradip Baul | Peter Liu | Amresh Nandan | Sylvain Fabre
... than ever. But improving efficiency isn’t just about reducing spend — it’s about aligning people, technology and funding to eliminate duplication, enhance service delivery and create capacity for strategic initiatives. Success requires collaboration across the c-suite to shift from reactive management ...
... investing more in technology than before, with AI-based software stealing the spotlight. However, they are also ensuring these investments are worth the cost, especially in current fragile economic times. Our survey reveals that nearly half (49%) of respondents consider price a top consideration when ...
... without restriction, CMOs must assess its impact on creation, branding and operations. They must act now and establish policy and controls, even as the technology transforms marketing outside of any system of governance. Download our latest ChatGPT guide to: Discover the marketing functions most likely to be ...
... Headcount. Nonclients can read The CFO Report and register for the free webinar The Top CFO Priorities Shaping 2027. Gartner is the World Authority on AI Gartner is an indispensable partner to C-Level executives and technology providers as they implement AI strategies to achieve their mission-critical priorities ...
... Organizations need futurists who can think through multiple horizons and discover the forces, trends, disruptions, and signals that will impact strategic planning. In this episode of Gartner Futures Lab, we discuss the role of futurists and how they are an important asset to every organization. Overview ...