What Factors Do Tech CEOs Use to Validate Pivot Decisions?

By Tech CEO Research Team

Tech CEOs often make fundamental (and disruptive) growth-minded changes to their core business model — often referred to as pivots. As pivoting requires an organization to make changes that would require significant time, resources and investments, tech CEOs must use multiple factors to validate their decision.

This research takes a look at the preferences of organizations with successful pivots and explores:

• The factors they used to validate the pivot decision

• The factors they regretted underleveraging

• The frequency with which they interacted with customers and experts pre- and postpivot

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