Gartner Information Technology Research

How to Use KPIs to Measure the Business Value of APIs

Published: 29 January 2020

ID: G00463725

Analyst(s): Shameen Pillai


Not measuring the business value of APIs results in unproductive investments, missed opportunities and lack of governance. Application leaders responsible for API strategies must establish, measure and track key performance indicators to demonstrate and increase business value.

Table Of Contents
  • Key Challenges



  • Adopt KPIs That Focus on Business Outcomes by Partnering With Business Stakeholders
    • Deriving Meaningful Business KPIs
    • Start by Identifying Your Organization’s Business Objectives
    • Translate Business Objectives Into Measurable API Metrics
    • Additional KPIs for API Ecosystem and Adoption
    • Choose and Adapt Between Five and Seven KPIs
  • Engage Your API Platform Team to Classify APIs According to Their Business Value Contribution
    • Update Your API Inventory (or Create One)
    • Assess the Business Value Contribution of Your APIs
  • Create Strong and Persistent Awareness of Value by Reporting KPI Performance

Case Study

  • Example of KPIs in Practice (Intuit)

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