Published: 22 January 2024
As new technologies rapidly emerge and evolve, recruiting leaders must prioritize investments with the largest potential impact on recruiting outcomes. This research helps recruiting leaders benchmark their technology and innovation portfolios and understand trends in technology adoption.
AI-enabled candidate sourcing is expected to grow the most in importance over the next two years among sourcing and lead generation technologies. This finding underscores AI’s future importance in sourcing technology.
Technologies aimed at personalization, such as career site personalization and candidate personal journey mapping, are expected to become more important in the future as organizations aim to maintain new-hire commitment.
Expectations for future growth in automated candidate matching remained high; the technology had a large jump in current value compared to last year. This increase is likely due to its ability to prioritize the most qualified candidates and improve
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