Gartner Insights Abstract

How to Govern and Scale Existing Self-Service Analytics Initiatives

Published: 07 March 2024

Summary

Self-service analytics initiatives often fail to deliver on their full potential due to challenges with governance, trust, scalability and adoption. This guidance framework helps data and analytics technical professionals to overcome these barriers and mature their SSA initiatives.

Included in Full Research

Overview

Key Findings
  • Organizations often experience an initial uptake of self-service analytics (SSA) among interested business users but cultural barriers, such as resistance to change, often hinder more widespread adoption.

  • Organizations with a high adoption of SSA typically experience significant challenges with efficiency, quality, security and governance, which leads to a lack of trust and misuse of data.

  • D&A technical professionals are hesitant to implement governance measures into long-standing SSA programs for fear of annoying users and reducing business agility.

Recommendations

Data and analytics technical professionals attempting to govern and scale self-service analytics should:

  • Tidy the self-service environment by minimizing duplication

Clients can log in to view the entire document.

To access these insights and much more, talk to Gartner today.

Fill out the form to connect with a specialist to learn how we can help you.

By clicking the "Continue" button, you are agreeing to the Gartner Terms of Use and Privacy Policy.

Access Insights

Already a Gartner client?

AskGartner: The AI-powered tool our clients use to find trusted Gartner insights, instantly.

AskGartner | Discover the new AI-powered tool to access trusted Gartner insights

Gartner research: Trusted insight for executives and their teams

What is Gartner research?

Gartner research, which includes in-depth proprietary studies, peer and industry best practices, trend analysis and quantitative modeling, enables us to offer innovative approaches that can help you drive stronger, more sustainable business performance.

Gartner research is unique, thanks to:

Independence and objectivity

Our independence as a research firm enables our experts to provide unbiased advice you can trust.

Actionable insights

Not only is Gartner research unbiased, it also contains key take-aways and recommendations for impactful next steps.

Proprietary methodologies

Our research practices and procedures distill large volumes of data into clear, precise recommendations.

Gartner research is just one of our many offerings.

We provide actionable, objective insight to help organizations make smarter, faster decisions to stay ahead of disruption and accelerate growth.

Tap into our experts

We offer one-on-one guidance tailored to your mission-critical priorities.

Pick the right tools and providers

We work with you to select the best-fit providers and tools, so you avoid the costly repercussions of a poor decision.

Create a network

Connect directly with peers to discuss common issues and initiatives and accelerate, validate and solidify your strategy.

© 2026 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner's prior written permission. It consists of the opinions of Gartner's business and technology insights organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner business and technology insights may address legal and financial issues, Gartner does not provide legal or investment advice and its insights should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its insights are produced independently by its business and technology insights organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity. Gartner publications and other content may not be used as input into or for the training or development of generative artificial intelligence, machine learning, algorithms, software or related technologies.