Published: 20 May 2024
Building category strategies involves the complex task of pinpointing and prioritizing appropriate category projects. This research provides chief procurement officers with best practices for guiding category managers in the selection of more effective category projects.
Procurement staff struggle to consistently consider the ever-growing list of projects they could theoretically pursue within a category strategy, risking prioritizing nonvalueadd and poorly aligned projects over ideal ones.
While category managers are provided numerous frameworks for organizing data, they lack clear decision-making models for taking action, making the process for picking projects time consuming, ambiguous and frustrating for staff.
Even when projects are identified, category managers struggle to determine the best way to solicit business feedback on which ideas to ultimately pursue, limiting collaboration and buy-in downstream in the process.
Develop a universe of category strategy projects
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