It is more difficult than ever to tell a company story. Organizations are changing more often and growing more complex thanks to a surge in mergers and acquisitions. The resulting mix of different brands, values and cultures can lead to confusion for critical audiences.
Since 2009, Executive Guidance has provided cross-functional best practices to help management teams make key decisions.
Each issue focuses on the trends influencing bottom-line performance and provides guidance on how to achieve top-line performance.