Experts

Alexandra Earl

Sr Director, Advisory

Alexandra Earl is responsible for managing a team of advisors within the Comms programme in EMEA, including line management, budget and resource allocation, strategic planning, reporting and coaching. Ms. Earl is a representative of the function globally at Advisory Leadership Group (global) and at EMEA level. She partners closely with Leadership of Commercial and service functions to identify and ensure optimal practices and foster collaboration and knowledge sharing across different communities. She is also able to provide expert advice, thought partnership and support to Communications Executives in leading global organizations, to; inform and pressure test their thinking, accelerate decision making, support crucial projects, enhance individual and team skill sets, professionalize the function and ensure strategic alignment with overall business goals. This is undertaken through live and virtual consultative discussions, workshops, presentations and coaching sessions and covers a wide array of communication challenges including; change communication, employee engagement, measurement, storytelling, digital comms, strategy planning and alignment, content management, and professionalization of the function. She works closely with their Account Management teams to ensure members are fully supported and receive maximum ROI on their partnerships with them, and ensure overall member needs are fed back to their global Research Team to inform future and ongoing products and services for members.

Previous experience

Mr. Earl advised and supported Heads of Communications and their teams to achieve their strategic comms objectives, through consultative discussions, live and virtual events, workshops, presentations, webinars and coaching sessions.

Professional background

Melcrum

Head of Advisory Services

CFE Consulting

Research & Project Manager

CEB

Senior Director, Account Services

Education

B.A. Hons., French and Spanish

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Top Issues That I Help Clients Address

1Strategic Planning and Measurement

2Professionalization of the Function

3Message & Channel Management

4Digital Communications

5Content Management