Gartner Expert

Vizient | Vice President of Marketing

● Led development and operationalization of enterprise-wide go-to-market model, enabling improved digital customer journey

alignment and sales enablement across channels.

● Led cross-functional collaboration with sales, product leaders, and operations to refine messaging and accelerate adoption

of high-priority growth initiatives.

● Developed digital and content strategies that directly contributed to exceeding Med-Surg Commit savings goals by 38% and

increasing Reserve Program enrollment by 400% YoY.

● Introduced a formal quarterly business review process and strategic planning framework that improved marketing

accountability, resource visibility, and stakeholder engagement.

● Led full department reorganization to align with strategic priorities — launched two net-new roles, facilitated four promotions,

and improved onboarding efficiency by 100%.

● Embedded StoryBrand principles across collateral and campaigns, enhancing clarity and customer resonance for both

provider and supplier audiences.

Vizient, Vice President of Marketing, 2 years

AMN Healthcare, Head of Marketing, Client Experience, 3 years

Galderma, Executive Marketing Consultant, 1 years

SomnoMed, Vice President, Global Marketing, 6 years

Novation (now Vizient), Director of Marketing, 2 years

Indiana University Health, Manager, Physician Liaisons, 2 years

Eli Lilly & Company, Manager, Payer Marketing, 8 years