Gartner Expert

Van L. Baker

VP Analyst

Van Baker is a Research Vice President for Gartner's Application Innovation team. He covers conversational platforms, virtual assistants and chatbots. In addition, he

covers hosted AI development services, design thinking and user-experience development and tooling. Mr. Baker also leads the mobile app development research community.

Roles and responsibility


VP Applications and Infratructure

VP Strategic Planning

Enterprise Architects

Design Leader

Customer Experience Leader

Previous experience

Prior to joining Gartner, Mr. Baker worked in the computer and retail industry for more than 20 years for such leading companies as HP and Computer Intelligence, where he was responsible for product marketing and distribution channel promotional programs, as well as distribution channel research and consulting. While with HP, Mr. Baker was a marketing manager responsible for the implementation of product marketing campaigns and channel programs for HP's Personal Computer Group. He also sold HP PC and peripheral products to value-added reseller and retail channel accounts.

Professional background



Areas of coverage

Application Leaders

Modernizing Application Architecture and Infrastructure (retired)

Application Architecture, Development, Integration and Platforms

Digital Workplace Program

Artificial Intelligence


B.A., Psychology, University of California, Berkeley

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Top Issues That I Help Clients Address

1Developing an effective conversational platform strategy.

2Understanding how to utilize hosted AI services to enhance app development.

3Developing strong design thinking capabilities within the enterprise.

4Utilizing autoML capabilities to jump start enterprise efforts to build AI capabilties.

5Understanding how consumers and employees interact with modern apps.