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Premium Research Jun 2024
... B2B buyer segmentation strategies require a variety of perspectives throughout planning, execution, data management and performance measurement to achieve company goals. Product marketers can use this RACI model to improve outcomes by collaborating with the right experts at the right time. When to Us ...

Analyst(s):   Suzanne White
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Premium Research Jun 2024
... The growth of online learning and certification has expanded the market for remote proctoring. Education CIOs should use this Market Guide to navigate market dynamics and make informed proctoring choices for their institutions as they continue to innovate within their learning environments. Overview M ...

Analyst(s):   Saher Mahmood
Research Jun 2024
... Access Research Already a Gartner client? Layoffs can help reduce costs, streamline operations and reallocate resources to regain competitiveness — but they should be used as a last resort. Here, we highlight the least damaging ways that tech CEOs can rightsize their companies while maintaining employ ...

Analyst(s):   Kaustav Dey
Premium Research Jun 2024
... Retail price optimization is vital to enhance margin, but involves complex factors such as consumer behavior and competitor pricing. Retail CIOs can use this research to understand why unified price optimization is a profit driver, as well as to identify solution providers. Overview Strategic Planning ...

Analyst(s):   Jonathan Kutner
Premium Research Jun 2024
... Emerging technology and investment opportunities pressure customer service and support leaders to advance their channel strategy — all while supporting the customer experience. This research presents four customer behavior insights to inform service leaders as they execute their strategies. Overview D ...

Analyst(s):   Keith McIntosh
Premium Research Jun 2024
... Data and analytics empowers procurement to unlock previously inaccessible value, yet many chief procurement officers are uncertain about their role in data and analytics, due to a lack of technical knowledge. CPOs can use this article to uncover their ideal role in D&A. Analysis Next Steps Gartner Reco ...

Analyst(s):   Ryan Tandler
Premium Research Jun 2024
... EAリーダーは、EAプログラムを構築するに当たって外部の人材やコンサルタントに頼ることが多いが、これが常に最善のアプローチであるとは限らない。EAリーダーは、実用最小限のEAチームを構築すべく、人材不足を補う費用対効果の高い方法として「静かな採用」を実施すべきである。 詳細 推奨リサーチ 根拠 Gartner Research ...

Analyst(s):   Masaki Suzuki
Premium Research Jan 2024
... Choosing the right security operations center model for an organization is not just a matter of hiring a team or a service provider. Security and risk management leaders must carefully consider operational responsibility and understand the risks, before probably choosing a form of hybrid model. Gartn ...

Analyst(s):   Eric Ahlm
Premium Research Jan 2024
... Government CIOs will continue to respond to GenAI hype, risk and opportunities in 2024. Along with the pressure to help their organizations achieve their mission through the strategic use of technology, they will see new approaches to governance and decisions around these technologies. Overview Strate ...

Analyst(s):   Dean Lacheca
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