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... sales team in unqualified leads.” CallTrackingMetrics started with low spend in the beginning to test PPC performance on the platform. Within six months, the company got approval to scale up due to the number of high-quality leads it saw with Gartner Digital Markets. Utilizing Gartner Digital Markets has ...
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Research January 01 2019
... Business Performance Management for Tech CEOs Primer for 2019 Accelerate your growth and reach your potential more fully in a reduced time frame. Analysts: Christine Tenneson, Rob Addy, George Brocklehurst, David Adams, David Ackerman, Neil McMurchy, Monica Zlotogorski, Kaustav Dey, Barika Pace, John ...
Research Oct 2024
... Access Research Already a Gartner client? The cloud HCM suite market is poised for a transformative shift that will drive productivity and decision-making improvements. With GenAI innovations in conversational UI, suite vendors have invested in actionable insights elevating the experience for employee ...

Analyst(s):   Josie Xing   |   Chris Pang   |   Hiten Sheth   |   Ranadip Chandra   |   Ron Hanscome   |   David Bobo   |   Anand Chouksey   |   Harsh Kundulli   |   Emi Chiba   |   Laura Gardiner   |   Travis Wickesberg   |   Michelle Shapiro   |   Sam Grinter
Research Oct 2019
... Rapidly growing demand for energy — and consequential environmental impacts — is creating global disruptions for every industry. CIOs can use the framework introduced in this research to anticipate, prepare and navigate a complex and volatile future. Analysis The Future of Energy Will Affect Everyone T ...

Analyst(s):   Simon Cushing   |   Ethan Cohen   |   Zarko Sumic   |   Chet Geschickter   |   Nicole Foust   |   Stephen Smith   |   Michael Ramsey   |   Rich McAvey   |   Keith Harrison   |   Bettina Tratz-Ryan   |   Lloyd Jones
Research Mar 2021
... Gartner’s 2021 technology trends for government offer public-sector leaders the potential to accelerate digital innovation. Government CIOs can use this research to assess the impact of these trends on their postpandemic digital strategies to improve operational performance and program outcomes. Over ...

Analyst(s):   Bill Finnerty   |   Dean Lacheca   |   Irma Fabular   |   Ben Kaner   |   Michael Brown   |   Neville Cannon   |   Rick Howard   |   Apeksha Kaushik   |   Alia Mendonsa   |   Katell Thielemann   |   Arthur Mickoleit
Premium Research Oct 2024
... In 2025, organizations will be tasked with delivering transformational analytics and AI services that are safe, agile and scalable. To do so, data and analytics technical professionals should mature AI and analytics foundations, emphasize value and reliability, and foster trust and transparency. Over ...

Analyst(s):   Maryam Hassanlou   |   Joe Antelmi   |   Wilco van Ginkel   |   Georgia O'Callaghan   |   Cuneyd Kaya   |   Sumit Agarwal   |   Christopher Long   |   Zain Khan
Conference Highlight September 27 2023
... third-party cyber risks more effectively. Be sure to check this page throughout the day for updates. Key Announcements Gartner Forecasts Global Security and Risk Management Spending to Grow 14% in 2024 Gartner Says CISOs Need to Champion AI TRiSM to Improve AI Results How to Both Assess and Monitor Third-Party ...
Conference Highlight March 11 2025
... strategies to secure AI and generative AI (GenAI) applications. Be sure to check this page throughout the day for updates. Key Announcements Gartner Forecasts Spending on Information Security in India to Grow 16% in 2025 Top Trends for Cybersecurity 2025 Presented by Deepti Gopal, Director Analyst, Gartner Ongoing ...
Conference Highlight March 04 2025
... risk and value of AI initiatives; the human factors in security; and how to manage insider risk. Key Announcements Gartner Forecasts Enterprise Security and Risk Management Spending in Australia to Grow 14.4% in 2025 Gartner Unveils the Top Cybersecurity Trends for 2025 Measuring and Quantifying Cost, ...
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