... transformation will be a driving factor in the majority of IT services opportunities. Consumerization and its impact on buyer expectations for consumer quality service experiences will reshape provider evaluation and selection criteria. Consequently, finding and capitalizing on unexpected sources of growth ...
Get more from Gartner
Interested in receiving proven business and technology insights, analyst guidance, benchmarks, diagnostics and more? Connect with a Gartner representative to learn more about becoming a Gartner client.
... service and the vendor. Their level of engagement will therefore be linked to rational elements associated with the product or service such as value, quality, detail and innovation. This elevated level of knowledge may then manifest itself in additional activities such as participation in a self-service ...
... create new opportunities. Those moments are supported by more fluid form of IT, more flexible and ready for anything.
“Fluidity is a fundamental quality of digital business because it operationalizes business moments,” Mr. Plummer said. “Institutionalizing business moments means you build ‘always on ...
... and Integrating Enterprise Data and Analytics Capabilities
The OCDO accommodates a wide range of roles emphasizing data and information management, data quality, business analytics and information architecture. "Most CDOs said that their role will focus on two key responsibilities," said Mario Faria ...
... marketers can leverage AI in the creative process to automate the capturing, processing, and analyzing of real-world images and videos, improving image quality and developing digital twins. “AI will continue to refine marketing operations processes to drive more agile, data-based responses to the challenges ...
... Intelligence Conversation intelligence analyzes conversations between buyers and sellers, using AI to deliver relevant insights to improve interaction quality (e.g., suggesting next best action). Gartner predicts that by 2025, 75% of B2B sales organizations will augment traditional sales playbooks with AI-guided ...
... Directors Survey shows that 58% of boards expect to increase their risk appetite to drive business growth through 2024.” “CIOs must understand the qualities of good and bad risks and establish an ongoing security program that is both effective and maintains a balance between protection and the need to ...
... or missing the opportunity to make an impact.” “Organizations report they are lacking three main things needed to localize their DEI strategy: High-quality diversity data Local context Staff support” “To address these barriers and drive global DEI impact, DEI leaders need to: Identify key partners and ...
... organizations are hiring specialized roles—including AI strategists, conversational AI designers, and automation analysts—to support AI deployment and management. Looking ahead, Gartner forecasts that by 2027, half of organizations anticipating major AI-driven workforce cuts will abandon those plans as the ...