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... How Marketing and Sales Can Thrive During Uncertain Times July 11, 2022 Contributor: Claire Alexander Six tips for marketing success from the GVP of Brand Portfolio and Marketing at Gartner Digital Markets As businesses strive to regain some sense of post-COVID normalcy, inflation realities and fears o ...
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... 5 Ways to Show Prospects You Take Data Privacy Seriously December 7, 2022 Contributor: Amita Jain With increased public awareness around data breaches, use these guidelines to communicate your commitment to protecting customer data. If you are a tech marketer, you are likely to collect massive amounts ...
... Tips for Creating Powerful Calls to Action That Convert Software Buyers December 12, 2022 Contributor: Natalie Boyd To maximize performance, place calls to action (CTAs) in your campaigns according to where your target buyers are in the buying journey. As a B2B software marketer, generating leads is es ...
Research October 25 2024
... Follow the Four P's to Improve Leadership Transitions in Government The 2024 election results are likely to trigger additional role transitions. The time to prepare is now. Analyst(s): Todd Kimbriel, Christie Struckman Leadership changes are a constant in government, fueled by elections, job rotations, ...
Premium Research Oct 2024
... CHROs are transforming their functions to better meet changing employee and business needs. A successful HR transformation must consider changes in four areas: world-class leadership, a modern HR operating model, future-proofed HR team competencies and HR technology enablement. Gartner Recommended Re ...

Analyst(s):   Liana Passantino
Premium Research Aug 2024
... This research offers insights for designing effective methods to measure and manage audit department performance. Chief audit executives can use this guidance to develop performance metrics aligned with departmental and organizational objectives and to help measure the value of assurance work. Overvi ...

Analyst(s):   Audit Research Team
Premium Research Mar 2025
... We are pleased to present the 1Q25 issue of HR Leaders Quarterly. This issue showcases insights from our signature study on augmented HR, along with other critical topics for CHROs and other HR leaders to consider as they prepare for the future of work in 2025 and beyond. Gartner Research ...

Analyst(s):   Jonah Shepp
Premium Research Mar 2025
... This research provides a checklist CHROs can use to evaluate the impact of U.S. federal policy changes on their business. It guides discussions with internal or external counsel to ensure compliance, assess risks and adapt strategies effectively in the private sector. When to Use Gartner Recommended R ...

Analyst(s):   Neal Woolrich
Research July 06 2021
... Strategic Planning for Risk Put your risk strategic plan on one page Streamline your strategic planning process for a rapidly changing environment Risk leaders create a strategic plan each year to help execute the choices and actions required to meet strategic goals. However, given the pace and magnitu ...
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